Merrithew®

Merrithew®
Type	Brand
ISIN	🆔
Industry	Physical fitness;
Founded 📆	Toronto, Ontario, Canada (1988)
Founder 👔
Headquarters 🏙️	, Toronto, Ontario, Canada
Area served 🗺️	Worldwide
Key people	Lindsay G. Merrithew, Co-Founder, President, and CEO, Moira Merrithew, Co-Founder and Executive Director of Education
Services	Mindbody and Pilates education and equipment;
Members
Number of employees
Parent	Merrithew
🌐 Website	merrithew.com
📇 Address
📞 telephone
	;

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Merrithew[edit]

Merrithew is a privately held Canadian company that develops and distributes Pilates-based exercise education programs and equipment [1]. Founded in 1988, the company has grown from a small Pilates studio in Toronto run by founders Moira and Lindsay Merrithew to a global leader in mind-body exercise.

More than 65,000 instructors in 100 countries are certified to teach Merrithew’s seven trademarked fitness modalities. They include Stott Pilates[2], Zenga, Total Barre, Halo Training, Merrithew Fascial Movement and Core Athletic Conditioning and Performance Training. Their workouts are designed for everyone from avid exercisers, elite athletes, and pre/postnatal clients [3], to rehab and fitness professionals.

In 2020, the company also launched Merrithew Connect, a digital streaming platform featuring Pilates, fitness and mind-body workouts and training.

In addition to exercise programming, Merrithew [4] designs, manufactures and distributes an extensive line of best-in-class Pilates equipment [5] as well as professional and at-home Pilates reformers and fitness accessories[6].

Fitness and health professionals esteem the Merrithew brand for its quality. While its programming incorporates the latest in exercise science, health and fitness practices, its equipment is so expertly crafted that it’s as common to see it in a fitness studio [7] as in a professional sports training facility or rehabilitation centre. With the growing popularity of at-home fitness during the Covid-19 pandemic, demand for Pilates reformers [8] increased with many consumers opting to recreate a boutique Pilates studio experience at home.

History[edit]

In 1988, Lindsay and Moira Merrithew opened their first Pilates studio in Toronto, Canada Recognizing a growing market demand for Pilates and a scarcity of suppliers, Lindsay, President and CEO, focused on building and diversifying the business. Moira, Executive Director, Education, already certified as an instructor by Romana Kryzanowska at the original Pilates studio in New York, began training clients. Together, they realized the benefits of Pilates could help people of all ages and abilities so set out to make it available to a wider audience.

Lindsay G. Merrithew

President & CEO

Lindsay has been the driving force behind the growth of Merrithew and its premier education programs Stott Pilates, Zenga, Core Athletic Conditioning & Performance Training, Total Barre, Halo Training, and Merrithew Fascial Movement. He has been instrumental in designing, producing and marketing the company’s extensive equipment, video lines and streaming platform. To date, he has developed dozens of commercial products and has executive produced a significant volume of professional and consumer content that spans varying fitness and experience levels.

Moira Merrithew

Executive Director, Education

Moira, a former dancer with the Bermuda Ballet [9] and principal dancer with the City Ballet of Toronto [10] and the Atlantic Ballet Company, has spent three decades promoting the benefits of responsible exercise through Merrithew education programs Stott Pilates, Zenga, Core Athletic Conditioning & Performance Training, Total Barre, Halo Training, and Merrithew Fascial Movement. Working closely with a team of physical therapists, sports medicine and fitness professionals, she ensures all programming is aligned with current scientific and biomechanical research.

Timeline[edit]

1988 The story of Merrithew begins
1991 First studio opens in Canada
1993 Establish equipment manufacturing division
1994 Establish education division to train and certify instructors
1996 First manufacturing facility opens in Canada
1997 First Licensed Training Center opens in the United States
1998 Merrithew’s first training video is produced and company opens the Corporate Training Center in Toronto, Canada
2001 Publish first training manuals
2002 Produce first DVD series
2002 – 2012 Merrithew continues to grow and receives recognition in the form of: accolades from PROFIT Magazine; Lindsay Merrithew is named a finalist for Ernst & Young Entrepreneur of the Year; and Lindsay and Moira Merrithew are honored as IDEA Inspiration Award winners
2012 New programs — Zenga and Core Athletic Conditioning & Performance Training — are introduced
2013 Another new program — Total Barre — is introduced
2017 Merrithew reaches 60,000 instructors trained worldwide
2018 Merrithew celebrate 30 years in business [11]
2020 Merrithew launches its digital streaming platform, Merrithew Connect
2022 Three pieces of Merrithew equipment — SPX Max Reformer, V2 Max Reformer and Rehab V2 Max Reformer with Vertical Frame — receive CE Marking, certifying their status as a Class I Medical Device across the EU

References[edit]

Ashley, Lauretta (February 17, 2022). 7 Best Pilates Reformers For Every Budget to Take Your Pilates Workout from the Studio to Home Retrieved June 16, 2022.
"6 Types of Pilates and Why the Differences Matter." Retrieved June 16, 2022.
Marge C. Enriquez (July 10, 2018). When strong is more important than skinny Retrieved June 16, 2022.
Merrithew Official Website
Ekin Karasin (May 06, 2022). Kourtney Kardashian gives fans a glimpse inside her living room and home gym with $14K pilates machines at $9M LA mansion Retrieved June 16, 2022.
Martha Alexander (13 April 2021). 8 best kids yoga mats to encourage your little yogi Retrieved June 16, 2022.
Lane Florsheim (June 24, 2021). The Pilates Class You’ll Probably Never Get Into Retrieved June 16, 2022.
Kara Cuzzone & Corinne Sullivan (September 24, 2021). The 10 Best Pilates Reformer Machines for Your At-Home Toning Needs Retrieved June 16, 2022.
Bermuda Civic Ballet Retrieved June 16, 2022.
Toronto School of Ballet Retrieved June 16, 2022.
Rachel Zabonick Chonko (March 10, 2018). Merrithew Celebrates 30 Years of Mindful Movement Retrieved June 16, 2022.

External links[edit]

Official Website

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