Flex Multimedia Group
| File:Flexmultimediagroup.png | |
| Private | |
| ISIN | 🆔 |
| Industry | Internet |
| Founded 📆 | Geneva, Switzerland (November 7, 2007) |
| Founder 👔 | |
| Headquarters 🏙️ | , , |
Area served 🗺️ | |
| Services | Audience monetization |
| Members | |
Number of employees | |
| 🌐 Website | www |
| 📇 Address | |
| 📞 telephone | |
Flex Multimedia is a European software company specialized in tools for online marketing. Its activities extend to all areas of marketing in new information and communication technologies.
Introduction[edit]
Flex Multimedia Group was founded in 2007. The group’s headquarters are located in Geneva, Switzerland with offices in both Dublin, Luxembourg, Singapore and a logistical services office in Annecy (France).
The group offers its services to two different types of clients: professional clients (B2B) and the end clients (B2C). In 2009 and 2010, the Médiamétrie-eStat and CybereStat visits index put Flex Multimedia Group as the 11th[1][2] digital group the most visited from phones with iPhone OS and Android.
Identity history[edit]
The company's logo has undergone various changes since its creation.
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The Flex Multimedia SA logo, used from 2007 until 2009.
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The Flex Multimedia Group logo, used from 2010 until replaced in 2014.
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Flex Multimedia Group's current logo used since 2014.
Proprietary technologies[edit]
AdFlex[edit]
AdFlex is an AdServer technology developed by the group which analyses navigation data for online marketing purposes. This type of technology - mainly used by advertising networks - promotes behavioral targeting and retargeting.[citation needed]
AtFlex[edit]
AtFlex is an email marketing platform based on an automated campaign management tool.[citation needed]
Affiliation software[edit]
Flex Multimedia Group offers white label affiliate programs and marketing analytics software to its affiliates.[citation needed]
PayFlex[edit]
Payflex is an international e-commerce business allowing secured payments and money transfers to be made through the Internet.[citation needed] Online money transfers serve as electronic alternatives to paying with traditional paper methods, such as cheques and money orders.
References[edit]
External links[edit]
Other articles of the topic Companies : Univision Communications Inc., Starbucks Corporation, Warner Music Group Corp., Spümcø, Inc., Lehman Brothers Holdings Inc.
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