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Fooya

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Fooya
File:Fooya logo.jpg
Developer(s)FriendsLearn Inc.
Initial releaseNovember 2013; 11 years ago (2013-11)
Stable release
1.88 (Android) /2.0.6 (IOS)
Written inC#
Engine
    Operating system
    TypemHealth
    Startup
    LicenseFreemium
    Websitewww.fooya.com

    Search Fooya on Amazon.

    Fooya (styled as fooya!) is a medical mobile app[1] which uses gamification of learning and educational entertainment principles to induce its users to improve their dietary choices.[2] It was developed by the mHealth company FriendsLearn.[3][4]

    Efficacy[edit]

    Studies have shown that Fooya is able to induce children and young adults to improve their dietary choices[5][6] for overall positive effects on their health.[7][8]

    Results of the underlying mechanisms in Fooya have been presented at the 2015 MedicineX Conference at the Stanford School of Medicine,[5] 2015 Biennial Childhood Obesity Conference,[9] 2015 Child Health Bay Area Conference at UCSF School of Medicine and the 2014 ObesityWeek Conference[10]

    The Health Gaming Championship[edit]

    File:Fooya! The 2015 World Health Championships.jpg
    Inaugural World Health Championship: Award Ceremony

    Fooya is the official title sponsor of "The Health Gaming Championship", an annual tournament open to professional and amateur Fooya health gamers.[11] The inaugural 2015 edition was conducted at the College of Engineering, Guindy campus in partnership with Rotary International.[12]

    Research and clinical trials[edit]

    Health outcomes of clinical Fooya trials conducted by researchers at the Baylor College of Medicine's Children's Nutrition Research Center were presented at The Obesity Society's 2014 ObesityWeek Conference in Boston.[10]

    Initial launch & Crowdfunding[edit]

    Fooya was first launched as a Facebook App in 2012 at the DEMO Conference in Silicon Valley,[13] and successfully raised over $50,000 through a crowdfunding campaign[14][15] via Kickstarter[16][17]

    External links[edit]

    References[edit]

    1. "fooya!". Mobile Action. January 2016.
    2. Jude Sannith (3 March 2017). "Fooya: A game for healthy food habits". CNBC_TV18.
    3. Bloomberg (6 July 2013). "Next Big Thing: Startups Pitch to Investors". Business Week.
    4. "FriendsLearn Launches Facebook 'Food Fight' as Part of 'Hot' Social Apps Presenting at DEMO Spring 2012 in Silicon Valley". Yahoo. 20 April 2012.
    5. 5.0 5.1 Stanford MedicineX (6 July 2015). "Neuropsychology based Behavior Design through Mobile Health Gaming". Stanford University School of Medicine.
    6. Johnston, Craig; Moreno, Jennette (2 November 2014). "A Nutrition Education Mobile Game Impacts Snack Selection in Middle School Students" (PDF). The Obesity Society.
    7. Cromwell Schubarth (31 May 2013). "FriendsLearn Show Food Fights can be Educational". Silicon Valley American City Business Journals.
    8. "Feeding Health Tips through Gaming". The Hindu Business Line. 28 August 2013.
    9. Childhood Obesity Conference (28 June 2015). "Impact of a Neuropsychology based approach to behavior design through mobile gaming (pg 68)" (PDF). 2015 Childhood Obesity Conference.
    10. 10.0 10.1 2014 ObesityWeek Abstract Book (2 November 2014). "A Nutrition Education Mobile Game Impacts Snack Selection in Middle School Students" (PDF). The Obesity Society.
    11. Express News Service (9 March 2015). "Reciprocity Wave for health". The New Indian Express.
    12. Arun Khurana (31 January 2015). "Health Championship" (PDF). The Southerner: Newsletter of Rotary International.
    13. Democonf (12 April 2012). "fooya launch at DEMO 2012". DEMO.
    14. "FriendsLearn Entertainment launched crowd-funding and awareness Campaign". India Infoline. 21 February 2012.
    15. Dean Takahashi (17 March 2013). "FriendsLearn wrapping up its Kickstarter with Push in to India". Venturebeat.
    16. Rajeev Mehta (22 February 2013). "FriendsLearn Launches Online Game 'Fooya' to Address Global Health Issues". Lots Buzz Times.
    17. Technology Correspondent (25 February 2013). "FriendsLearn's new online game 'Fooya'". Techherald.


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