Funnel
| File:Funnel-logo.png | |
| Private | |
| ISIN | 🆔 |
| Industry | |
| Founded 📆 | 2014 in Stockholm, Sweden |
| Founders 👔 |
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| Headquarters 🏙️ | , , |
Number of locations | 4 (2022) |
Area served 🗺️ | Worldwide |
| Services | Marketing data hub |
| Members | |
Number of employees | 320 (2022) |
| 🌐 Website | [Lua error in Module:WikidataIB at line 665: attempt to index field 'wikibase' (a nil value). ] |
| 📇 Address | |
| 📞 telephone | |
Funnel is a software-as-a-service company headquartered in Stockholm, Sweden[1]. It was founded in 2014 and has additional offices in Dublin, London and Boston, MA. Funnel's software aims to help marketing professionals automate data collection for reporting and analysis.
History
Funnel was founded in 2014 by Per Made and Fredrik Skantze, who were also behind the Facebook advertising tool Qwaya[2]. With their main office in Stockholm, Sweden, the company opened a second location in Boston, Massachusetts in 2016[3].
In 2017, Funnel raised €8.3 million ($10 million) Series A funding in a funding round led by Balderton Capital[4]. Suranga Chandratillake also joined the board of the Stockholm-based business as part of that fundraising.
In January 2020, the company raised €42.6 million ($47 million) in Series B funding[5][6] to continue product development and customer growth[7]. One year later, the company announced it closed a new, €57.1 million ($66 million) pre-IPO funding round[8][9].
As of 2023, the company has over 300 employees.
Partnerships
Media and marketing agencies like IndieAd and Havas work with Funnel[10][11]. Funnel also collaborates with several technology companies, enabling data to flow to and from their software, one of which is Google Cloud[12].
Acknowledgements
- Winner of TechCrunch’s The Europas Award 2020 Hottest SaaS/B2B[13]
- Financial Times and Statista FT1000 Fastest Growing Companies 2021[14] and 2022[15]
- Listed as one of 100 'Next Unicorns' by VivaTech and GP Bullhound in 2023[16]
References
- ↑ "Funnel Operations AB". www.bloomberg.com. Retrieved 2022-10-05.
- ↑ "Funnel closes $47M Series B to prepare marketing data for better reporting and analysis". Zobito.com. Retrieved 22 September 2022.
- ↑ "Stockholm-based martech startup Funnel raises €7 million". EU-startups.com. Retrieved 22 September 2022.
- ↑ O'Hear, Steve (2017-09-19). "Funnel raises $10M led by Balderton Capital to help companies analyse online marketing spend". TechCrunch. Retrieved 2022-09-27.
- ↑ Tucker, Charlotte (2020-01-17). "Stockholm-based Funnel closes over €42.6 million to make marketing data business-ready". EU-Startups. Retrieved 2022-09-22.
- ↑ "Swedish marketing platform Funnel raises $47 million Series B to expand into US". Tech.eu. 2020-01-17. Retrieved 2022-09-23.
- ↑ Caesar, Julia (2020-01-17). "Svenska ad-techbolaget i jätterunda – värderas till en miljard". Dagens industri (in svenska). Retrieved 2022-11-05.
- ↑ "Swedish marketing data platform Funnel raises €57.1M pre-IPO financing ahead of its Nasdaq Stockholm debut | Silicon Canals". 2021-10-13. Retrieved 2022-09-23.
- ↑ Lunden, Ingrid (2021-10-13). "Funnel, a no-code tool for marketers to organize disparate data sources, raises $66M in 'pre-IPO' round". TechCrunch. Retrieved 2022-09-22.
- ↑ "IndieAd x Funnel Partnership Announcement".
- ↑ "Havas Media Group Partners With Funnel to Remove Data Bottlenecks & Automate Client Reporting Worldwide". Havas Media. 2020-08-14. Retrieved 2022-09-22.
- ↑ "Funnel, The better way to work with marketing data from over 500 connectors".
- ↑ Butcher, Mike (2020-06-26). "Here are the winners of The Europas Awards 2020 – Even a pandemic can't stop these startups". TechCrunch. Retrieved 2022-09-27.
- ↑ Kelly, Maxine (2021-03-02). "FT 1000: the fifth annual list of Europe's fastest-growing companies". www.ft.com. Retrieved 2022-09-27.
- ↑ "FT 1000: the sixth annual list of Europe's fastest-growing companies". 2022-03-01. Retrieved 2022-09-27.
- ↑ Albrecht, Olivia (2023). "2023 Top 100 Next Unicorns: Shaping the Next Gen of Tech".
External links
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