George Fields (consultant)
For other George Fields refer to disambiguation.
George Fields (1928–2008) (Japanese name: Joji Miyata, ジョージ・フィールズ) was an international business consultant[1] in Tokyo Japan. Outside Australia he is best known in the English speaking countries for his books on doing business in Japan. In Japan and Australia, Fields is remembered for television commentaries[2] and teaching graduate level university.[3]
Professional work[edit]
Quoted in the New York Times 1982 as an expert in marketing to Japan,[4] Fields first entered the popular press for non fiction business in 1983 with the publication of his book From Bonsai to Levis.[5] Already he was established in Japan beginning 1965. He continued with publication in 1988 of The Japanese Market Culture,[6] and by 1989 was quoted in Fortune Magazine as one of 25 people to know for successful entry into business of Asia.[7] Fields continued publishing with Gucci on the Ginza[8] in 1989, and Leveraging Japan[9] in 1999. Business Review magazine in 1990 recommended George Fields as an expert on marketing in Japan.[10]
Fame in the West led to fame in Japan where his books were reprinted in Japanese, and new work was published notably Wakon ihen ari[11] in 1994 and Nihongata keiei saiseiron in 2002.[12]
George Fields founded George Fields Associates after a career with ASI Market Research in Tokyo which began in 1965.[13] He had internship with Unilever in the United Kingdom after college graduation. An Australian citizen fluent in both Japanese and English, he regularly appeared on television Broadcaster Program TBS channel 6 in Japan from 1997 to 2004, as well as appearances on the NHK History channel and in Australia in the Asahi Series. He was a visiting professor at the Wharton School of the University of Pennsylvania and a graduate school professor at Sanno University.[14]
Shizuoka Prefecture Group Staff Association and Group Central Association located near Mount Fuji invited George Fields as a lecturer in 1998 noting "we welcomed famous journalist George Fields who is active from an international perspective."[15]
Early life[edit]
Fields was born 1928 in Tokyo, Japan to father Mineichi Miyata (1882–1968) and mother Ethel Porter (1899–1984) previously of Camden New South Wales.[16] They married in 1921 while Miyata was teaching Japanese in Sydney at Fort Street Boys High School,[17] one of the first Japanese study programs in Australia.[18] He received primary and secondary education in Japan, graduating from Tokyo Metropolitan Oyamadai High School,[19] Metropolitan Hachichu at the close of World War Two.[20]
Following the Second World War Fields and one brother Kimo immigrated to Australia, arriving on the Merkur 19 June 1946,[21] with help from a student of Mineichi, where George acquired Australian nationality and graduated from college at School of Economics, University of Sydney in 1954.[22]
Born Joji Miyata, when the Australian government recommended an assimilation policy, the brothers decided to consult with the authorities and choose names that had a meaning similar to the Japanese names.[23]
Later life[edit]
George Fields continued to consult, speak, write, and teach in Tokyo into old age until the year before his death 2 October 2008, caused by sarcoma bone tumor and malignant soft tissue tumor.[24] Well known in his life time in Australia and Japan television business programming, his fame declined quickly after his death.
Fields authored 14 books and editions some with coauthors, and with different publishers.[25]
References[edit]
- ↑ Fields, George. "International Consultant". bochi. bochi.in. Retrieved 15 June 2020.
- ↑ Fields, George. "George Fields". Livedoor. Livedoor. Retrieved 12 June 2020.
- ↑ Teaching University Fields, George. "Joji Miyata". Weblio. weblio.jp. Retrieved 12 June 2020.
- ↑ Trucco, Terry (Apr 18, 1982). "IN TOKYO, THE ADS ARE OCCIDENTAL". New York Times (April 18, 1982, Section 3, Page 4).
- ↑ Fields, George. "From Bonsai to Levis". National Library Of Australia. Macmillan Pub Co; First Edition (March 1, 1984). Retrieved 3 September 2020.
- ↑ Fields, George (January 1, 1988). The Japanese Market Culture. The Japan Times, Ltd. Search this book on
- ↑ Kraar, Solo and Ehrenfeld. "MEET 25 PEOPLE YOU OUGHT TO KNOW". cnn.com. cnn. Retrieved 14 June 2020.
- ↑ Fields, George (1989). Gucci On The Ginza. Kodansha USA Inc; First Edition (May 1, 1989). ISBN 0870119273. Search this book on
- ↑ Fields, George. "Leveraging Japan". wiley. Jossey-Bass; Ill Edition (December 1, 1999). Retrieved 3 September 2020.
- ↑ Springer Verlag (1990). "Notes and References" (PDF). Business Review. July–August 1990, p. 59. 3 (July-August 1009): 59. Retrieved 12 June 2021.
- ↑ Fields, George (1994). Wakon ihen ari. Seisansei Shuppan (January 1, 1994). ISBN 4820115510. Search this book on
- ↑ Fields, George (January 2002). Nihongata keiei saiseiron. amazon. www.shinchosha.co.jp (January 1, 2002). Retrieved 3 September 2020. Search this book on
- ↑ Fields, George (1983). From Bonsai To Levis (1 ed.). New York: MacMillan. p. Dust Jacket. ISBN 0-02-537750-7. Search this book on
- ↑ Fields, George. "George Fields Profile". HMV. HMV. Retrieved 3 September 2020.
- ↑ Shizuoka Prefectural Federation Of Small Business Associations. "Union Secretariat Representative Meeting". siz-sba. .siz-sba.biz. Retrieved 13 October 2020.
- ↑ "Parents". nla. nla.gov. Retrieved 13 June 2020.
- ↑ Laugesen and Gehrmann (2020). Communication, Interpreting And Language In Wartime - Historical And Contemporary Perspectives, edited Laugesen and Gehrmann, pg 76 (1 ed.). South Yarra Victoria 3141. Australia: MacMillan. p. 76. ISBN 978-3-030-27037-7. Retrieved 13 June 2020. Search this book on
- ↑ Gato. "Ethel Porter's husband". trove. trove.nia.gov. Retrieved 15 June 2020.
- ↑ School, High. "koyamadai-h.metro.tokyo". koyamadai-h.metro.tokyo. koyamadai-h.metro.tokyo. Retrieved 3 September 2020.
- ↑ Fields, George. "Obituary". bochi.in. bochi. Retrieved 15 June 2020.
- ↑ Gato (19 June 1946). "AUSTRALIAN-BORN JAP TO STUDY AS A DOCTOR". Canberra Times (Act : 1926 - 1995). nia. p. 2. Retrieved 15 June 2020.
- ↑ "Profile George Fields". National Library Of Australia. National Library Of Australia. Retrieved 3 September 2020.
- ↑ Miyata Fields. "Name Change". National Library Of Australia. National Library Of Australia. Retrieved 3 September 2020.
- ↑ "Conference Speaker". mediagalaxy. mediagalaxy. Retrieved 13 June 2020.
- ↑ Fields, George. "Fields, George publications". NLA. National Library of Australia. Retrieved 3 September 2020.
External links[edit]
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