Glorify
| File:Glorify (app) logo.jpg | |
| Glorify | |
| ISIN | 🆔 |
| Founded 📆 | 2020 |
| Founder 👔 | Ed Beccle, Henry Costa |
| Headquarters 🏙️ | London, U.K. |
Area served 🗺️ | Worldwide |
| Services | Christian prayer, daily devotionals, meditation, kids' stories, worship music |
| Members | |
Number of employees | 60 |
| 🌐 Website | https://glorify.com |
| 📇 Address | |
| 📞 telephone | |
Glorify is a Christian well-being app [1][2][3] that offers devotionals, bible quotes, meditations, worship music, prayers, and kid’s stories.[4] The company is based in London, U.K..[5][6]
Background[edit]
Glorify was conceived by co-founders Ed Beccle (born 1999) and Henry Costa (born 1987) and is their second startup together.[4] They had angel investors from a previous project. Early investors included Kris Jenner, James Corden, Corey Gamble, Michael Ovitz, and Michael Bublé, and venture capital firms such as Andreesen Horowitz, and SoftBank Latin America Fund.[7] Glorify has raised a total of USD $84.6 million[8] in two separate funding rounds[9] since its launch in 2020.[10]
Glorify has been compared to apps Calm and Headspace and aims to help users connect with God on a regular basis.[11] The founders have indicated that they "believe that small, regular connections with God help people fight anxiety, sleep better, and [it] supports overall wellbeing.” [12]
Glorify has also been endorsed by Justin Welby, the Archbishop of Canterbury.[9]
Release[edit]
Glorify was launched in the U.K. and the U.S. in January 2020, followed by a release in Brazil.[10] In Spring 2022, Glorify launched in Spanish-speaking Latin America.[7]
In 2022, Glorify supported mental health awareness month (May) by launching Thought for the Day – a series focusing specifically on the crossover between therapy and theology. The Thought for the Day recordings are 60-second spots designed to “feed the mind and spirit with positive words of encouragement and insight.”[13][14]
User experience[edit]
Glorify can be downloaded from the Apple app store and Google Play. Users register a free account and are initially met with an inspiring quote and a curated worship routine that includes Bible passages, a devotional, and reflection.[12] Glorify’s content is intentionally non-denominational, making it appealing to Christians of all denominations.[4] Using local teams, Glorify customizes content based on the specific audience in each country.[7]
Forbes called this and similar apps "creepy", noting how they share user data with third parties and have raised concern by Mozilla, due to poor security standards used by this and similar apps. [15]
References[edit]
- ↑ Bosilkovski, Igor. "Meet Europe's 30 Under 30 In Technology 2022: The Visionaries Creating A New Digitalized Europe". Forbes. Retrieved 2022-06-21.
- ↑ Silliman, Daniel. "Venture Capitalists See Profit in Prayer". News & Reporting. Retrieved 2022-06-21.
- ↑ "Michael Bublé, Kris Jenner part of $40M investment in Christian meditation app Glorify". Religion News Service. 2021-12-02. Retrieved 2022-06-21.
- ↑ 4.0 4.1 4.2 Machell, Ben. "How Christian app Glorify persuaded Hollywood to do God". ISSN 0140-0460. Retrieved 2022-06-21.
- ↑ Hosking, Patrick (December 2, 2021). "Hollywood celebrities back young British entrepreneur Ed Beccle's Glorify app". The Times (UK). ISSN 0140-0460. Retrieved 2022-06-21.
- ↑ "Glorify, an ambitious app for Christians, just landed $40 million in Series A funding led by a16z". TechCrunch. Retrieved 2022-06-21.
- ↑ 7.0 7.1 7.2 "Praise the Lord (and the tech): Glorify worship app nabs $40 million from SoftBank". LABS English. 2022-03-08. Retrieved 2022-06-21.
- ↑ "Glorify Closes $40M in Series B Funding". FinSMEs. 2022-03-09. Retrieved 2022-06-21.
- ↑ 9.0 9.1 Hosking, Patrick, Kaya Burgess (Dec 3, 2021). "Glorify: Prayer pays off for Bible app pioneer Ed Beccle, 22". The Times. ISSN 0140-0460. Retrieved 2022-06-21.
- ↑ 10.0 10.1 "The Retaining Business of Faith: Glorify Raises $40M From SoftBank". Bloomberg Línea. 2022-03-08. Retrieved 2022-06-21.
- ↑ "Funding for Faith-Based Apps Soared in 2021, Attracting $175 Million in Financial Support". CBN News. 2021-12-30. Retrieved 2022-06-21.
- ↑ 12.0 12.1 "SoftBank backs Christian app Glorify in new £30m round - BusinessCloud". BusinessCloud. 2022-03-18. Retrieved 2022-06-21.
- ↑ "'Why mental health matters in our faith journey' - Inspire Magazine". www.inspiremagazine.org.uk. Retrieved 2022-06-21.
- ↑ "Prayer Link - May 24, 2022". CBN.com - The Christian Broadcasting Network. 2022-05-24. Retrieved 2022-06-21.
- ↑ Woollacott, Emma (May 3, 2022). "'Creepy' Mental Health And Prayer Apps Are Sharing Your Personal Data". Forbes. Retrieved June 21, 2022.
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