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Guru Hariharan

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Guru Hariharan
BornIndia
🏳️ NationalityIndian-American
💼 Occupation
Entrepreneur
📆 Years active  2000-present
Known forCommerceIQ, Boomerang Commerce

Guru Hariharan is a US-based Indian-American inventor, author and entrepreneur. He is the founder of CommerceIQ and Boomerang Commerce.[1]

He is the author of News Mining Agent for Automated Stock Trading: System to Apply data mining techniques in real time to predict movement of stocks (2012).[2] Hariharan has 4 patents as of March 3, 2021 that are used in the field of digital retail and e-commerce.[3][4][5][6]

Early life and education[edit]

Hariharan did his Bachelors in Computer Engineering from Delhi Institute of Technology.[7] He subsequently moved to the United States to study at the University of Texas at Austin where he completed a Masters in Electrical and Computer Engineering.[7] He later received his MBA from the University of Pennsylvania The Wharton School.[8][9][7]

Career[edit]

Hariharan started his career as an executive and veteran of Amazon and eBay.[10][11]

Boomerang Commerce[edit]

Hariharan founded Boomerang Commerce in 2012 while he was based in Mountain View, California.[12][13][14][11][15]

The company launched at the TechCrunch Disrupt Conference in New York City. He raised $20.5m from Shasta Ventures, Madrona Venture Group and Trinity Ventures.[10][11][16][17]

Hariharan's company Boomerang Commerce was notably acquired by the Fortune 50 Company Lowe's Companies, Inc.[18][10][19][20]

CommerceIQ[edit]

After the acquisition of Boomerang Commerce, one of their product lines, CommerceIQ became a separate entity of which Hariharan is now the CEO.[21][11]

His company, CommerceIQ, was named as one of Fast Company's Most Innovative companies.[22]

Hariharan is a frequent guest/contributor on media channels and properties like CNBC, Bloomberg and Forbes.[23][24][16]

References[edit]

  1. "Amazon Prime Day Goes From Rummage Sale to Must-Shop Event". July 18, 2018 – via www.bloomberg.com.
  2. Gurushyam Hariharan (Author). "News Mining Agent for Automated Stock Trading: System to Apply data mining techniques in real time to predict movement of stocks: Hariharan, Gurushyam: 9783846532447: Amazon.com: Books". Amazon.com. Retrieved 2021-03-13.
  3. "Reducing system resource requirements for user interactive and customizable image product designs".
  4. "Presenting alternative shopping options".
  5. "Method and system for using recommendations to prompt seller improvement".
  6. "Personalized delivery time estimate system".
  7. 7.0 7.1 7.2 "Tech Guru". The New Indian Express.
  8. Shetty, Sameepa (July 1, 2018). "Amazon could be heading for a plateau—but here's what could help it get over the hump". CNBC.
  9. Bergen, Spencer Soper and Mark. "Amazon has a plan to become profitable. It's called advertising". chicagotribune.com.
  10. 10.0 10.1 10.2 "Boomerang Commerce Rebrands as CommerceIQ™ After the Acquisition of its Retail Analytics Platform by Lowe's". May 20, 2019 – via www.bloomberg.com.
  11. 11.0 11.1 11.2 11.3 "That $400 Bottle of Hand Sanitizer Is Very Hard to Police". March 5, 2020 – via www.bloomberg.com.
  12. "Amazon Site Crashes During Prime Day" – via www.bloomberg.com.
  13. Streitfeld, David (July 15, 2018). "Amazon's Curious Case of the $2,630.52 Used Paperback (Published 2018)" – via NYTimes.com.
  14. "Amazon Prime Day vs Black Friday: 1 out of 3 items cost more". www.cbsnews.com.
  15. "Amazon sellers diversify to other e-commerce platforms in wake of COVID-19". www.spglobal.com.
  16. 16.0 16.1 "Guru Hariharan - Forbes Technology Council". Forbes.
  17. "Boomerang Commerce Raises $12M Series B Round For Its Price Optimization Platform".
  18. "Lowe's Acquires Retail Analytics Platform From Boomerang Commerce". Lowe’s Corporate.
  19. "Boomerang Commerce Rebrands as CommerceIQ™ After the Acquisition of its Retail Analytics Platform by Lowe's". www.businesswire.com. May 20, 2019.
  20. "Subscribe to read | Financial Times". www.ft.com.
  21. Weise, Karen; Corkery, Michael (February 20, 2020). "Clicking Buy on Amazon? It's Trying to Prevent a Coronavirus Caveat (Published 2020)" – via NYTimes.com.
  22. "CommerceIQ: Most Innovative Company". Fast Company.
  23. "Amazon Is Focusing More on Profitability Than Sales Growth, CommerceIQ CEO Says" – via www.youtube.com.
  24. "A prime future for Amazon?". CNBC. May 26, 2017.




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