Industry or market research

Industry or market research is the acquisition of corporate intelligence on a broad range of issues including:

• Macroenvironment
  • economy
  • government
  • law
  • technology
  • ecological
• Market analysis and competitor analysis
  • market definition
  • market size
  • market segmentation
  • industry structure and strategic groupings
  • Porter 5 forces analysis
  • supply chain
  • competition and market share
  • competitors' strengths and weaknesses
  • SWOT analysis
  • market trends
• Consumer analysis or marketing research
  • nature of the buying decision
  • participants
  • demographics
  • psychographics
  • buyer motivation and expectations
  • loyalty segments

Industry and market research business

Well-known analyst firms include Canalys, Forrester Research, Gartner, IBISWorld, and IDC.

See also

3

The unnamed parameter 2= is no longer supported. Please see the documentation for {{columns-list}}.

• Marketing
• Marketing research
• marketing management
• Master of Marketing Research
• List of Marketing Topics
• List of Management Topics
• List of Economics Topics
• List of Accounting Topics
• List of Finance Topics
• List of Economists

This article "Industry or market research" is from Wikipedia. The list of its authors can be seen in its historical. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.

📰 Article(s) of the same category(ies)

• MetrixLab
• Absolutdata
• ANCRA Marketing Model
• Big Hairy Audacious Goal
• Audience development
• Offshore 2020
• Zoho Survey

---