Kama Ayurveda
| File:Kama Ayurveda Official Logo.png | |
| Private | |
| ISIN | 🆔 |
| Industry | skincare, Ayurveda, Haircare, bodycare, wellness |
| Founded 📆 | 2002 |
| Founder 👔 | Vivek Sahni, Dave Chang, Rajshree Pathy and Vikram Goyal |
| Headquarters 🏙️ | , Noida, UP , India |
Area served 🗺️ | |
| Members | |
Number of employees | |
| 🌐 Website | www |
| 📇 Address | |
| 📞 telephone | |
Kama Ayurveda is an Indian Ayurvedic skincare and wellness brand founded in 2002, headquartered in Noida, UP, India.[1][2]
History
Kama Ayurveda was founded by Vivek Sahni, Dave Chang, Rajshree Pathy, and Vikram Goyal in 2002. Kama Ayurveda launched with Ayurvedic treatments, developed in partnership with the 100-year-old Arya Vaidya Pharmacy in Coimbatore, Tamil Nadu. Later, it extended to skin, hair, body and wellness categories.[3][4]
Its e-commerce venture started in 2016 and currently caters to India & International markets. Kama Ayurveda has 55 brand stores, 45 shop-in-shops across India and is also present in luxe hotel chains and serves customers in US, Canada, Europe.[5][6][7][8]
Partnership and Funding
In 2014, US-based company Lighthouse Funds invested in Kama Ayurveda.[9][10]
In 2019, Spanish fashion and fragrance company Puig invested in Kama Ayurveda.[11][12]
Promotion
The brand's products are promoted by Bollywood actors Mira Kapoor, Dia Mirza, Aditi Rao Hydari and Sameera Reddy.[13][14][15][16]
Awards and recognition
- Nykaa.com Femina Beauty Awards for 2017, 2018 and 2019[17][18]
- Cosmopolitan Amazon Beauty Awards 2019 for multiple ranges[19]
- Vogue India Beauty Awards for 2014, 2016, 2017 and 2018[20]
- Homegrown Brand: Vogue India Beauty Awards 2018[21]
- ELLE Beauty Awards 2017[22]
References
- ↑ Wood, Jo; Graham-Maw, Jane. Naturally: How to Look and Feel Healthy, Energetic and Radiant the Organic Way. Pan Macmillan. p. 360. ISBN 978-0-330-53856-5. Search this book on
- ↑ "Hair oils and masks: Make these essentials part of your beauty routine". Hindustan Times. 2 November 2021.
- ↑ Mathew, Sunalini (6 August 2018). "A-beauty is the new K-beauty". The Hindu.
- ↑ McMeekin, Samantha. "We should all take a leaf out of Indi-beauty's healing approach to skin, hair and wellness". Glamour UK.
- ↑ Vasudev, Shefalee (1 June 2013). "Trend Tracker | The great green wash". mint.
- ↑ "PureNatural is the European representative of KAMA Ayurveda". www.purenatural.eu.
- ↑ "Kama Ayurveda forays in to Lucknow". UNI India news.
- ↑ Khosla, Varuni (26 October 2021). "Forest Essentials to open 12 stores in UK". mint.
- ↑ "Exclusive: PE firm Lighthouse Funds aims to launch new $200m fund by year end". www.lhfunds.com.
- ↑ D'souza, Vanita (19 March 2018). "This Fund House Reveals its Star Investments". Entrepreneur.
- ↑ "Puig partners with India's leading authentic Ayurvedic beauty and wellness brand". puig.com.
- ↑ Sriram, M. (12 March 2019). "Spanish perfume maker Puig to invest ₹100 crore in Kama Ayurveda". mint.
- ↑ "Mira Rajput Kapoor's Hair Care Routine and Beauty Hacks For Glossy, Voluminous Hair - Beauty, Cosmopolitan India". Cosmopolitan India.
- ↑ "Dia Mirza's Breathtaking Soft Glam Look Is Straight Out Of A Dream". swirlster.ndtv.com.
- ↑ "10 beauty and wellness tricks you can learn from Dia Mirza's Instagram". Vogue India.
- ↑ "Diya Mirza & Aditi Rao Hydari Swear By These Beauty Products & We Can't Wait To Try Them". iDiva. 22 November 2019.
- ↑ "Femina Beauty Awards Winners - Best Beauty Products of 2019". www.femina.in.
- ↑ "Nykaa Femina Beauty Award Winners | Nykaa". nykaa.com.
- ↑ "Cosmo Beauty Awards 2019 Winners - Skincare Edition". Sorelle Grapevine. 18 May 2019.
- ↑ "Vogue Beauty Awards 2018: Best of Skincare". Vogue India. 31 July 2018.
- ↑ "Vogue Beauty Awards 2018: Best of Skincare". Vogue India. 31 July 2018.
- ↑ "ELLE Beauty Awards 2017: The best beauty products money can buy". Elle India.
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