Known Global
Private | |
ISIN | 🆔 |
Industry | Marketing |
Founded 📆 | 2019 |
Founder 👔 | Kern Schireson |
Headquarters 🏙️ | , , |
Area served 🗺️ | |
Key people |
|
Members | |
Number of employees | |
🌐 Website | known |
📇 Address | |
📞 telephone | |
Known Global is an American modern marketing company offering services in the advertising, design, data science, engineering and strategy field.[1]
History[edit]
Known Global was formerly Schireson Associates a data science company founded by Kern Schireson in 2003.[2] In 2014, Kern Schireson left the day-to day operations of his namesake company to take a position as Viacom’s Chief Data Officer.[3][4]
Kern Schireson later left Viacom and returned to Schireson Associates.[5][6] In 2019, Schireson Associates led by Kern received a minority investment from Intermediate Capital Group, which enabled the acquisition of Blackbird and Stun.[7] The outcome of the acquisition was the formation of a new company referred to as Known Global in 2019.[8]
The company is headquartered in New York City, with offices in Austin, Boston, Los Angeles, San Francisco, and Seattle.[9][10][11] Business Insider reported that the company's revenue reached a height of $100 million in 2019 records. [12]
Services[edit]
Known Global offers services in the marketing, design, data science, engineering and strategy fields.[13][12][14] Known’s business is currently organized into three practices: Known Science, Known Strategy and Known Studios, which work together to provide marketing services to clients.[15]
References[edit]
- ↑ Arnold, Thomas K.; Arnold, Thomas K. (2020-03-27). "Stun Creative, Now Known as Known, Marks 20 Years With a Merger". Variety. Retrieved 2020-05-14.
- ↑ Known. "Data Science & Strategy Firm Schireson Acquires Stun Creative & Blackbird To Form "Known" -- A New Breed Of Modern Company". www.prnewswire.com. Retrieved 2020-05-14.
- ↑ "Daily Research News Online no. 29266 - Two Acquisitions for Data Science Firm Schireson". www.mrweb.com. Retrieved 2020-05-14.
- ↑ Lafayette, Jon. "Viacom Names Kern Schireson Chief Data Officer". Multichannel. Retrieved 2020-04-29. Unknown parameter
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ignored (help) - ↑ "Data Science & Strategy Firm Schireson Acquires Stun Creative & Blackbird To Form "Known" -- A New Breed Of Modern Company". MarTech Series. 2020-02-10. Retrieved 2020-05-14.
- ↑ "Data Science & Strategy Firm Schireson Acquires Stun Creative & Blackbird To Form "Known" — A New Breed Of Modern Company". News Break. Retrieved 2020-05-14.
- ↑ Lafayette, Jon. "New Data Strategy Firm Formed by Acquisitions". Broadcasting & Cable. Retrieved 2020-05-14.
- ↑ "Data Science & Strategy Firm Schireson Acquires Stun Creative & Blackbird To Form "Known" -- A New Breed Of Modern Company". MarTech Series. 2020-02-10. Retrieved 2020-05-14.
- ↑ "Known Global LLC". www.dnb.com. Retrieved April 16, 2020. Unknown parameter
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ignored (help) - ↑ "Crunchbase Profile". www.crunchbase.com. April 16, 2020. Retrieved April 16, 2020. Unknown parameter
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ignored (help) - ↑ Arnold, Thomas. "Stun Creative, Now Known as Known, Marks 20 Years With a Merger". Yahoo Entertainment. Retrieved 2020-05-14. Unknown parameter
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ignored (help) - ↑ 12.0 12.1 Dua, Tanya. "Two Viacom alums are combining with an award-winning creative agency to challenge Madison Avenue and are already pulling in $100 million in revenue". Business Insider. Retrieved 2020-05-14.
- ↑ "Podcast: Why Stun Became Known". brief.promax.org. Retrieved 2020-05-14.
- ↑ "Known – About". known.is. Retrieved 2020-04-29.
- ↑ GmbH, finanzen net. "Data Science & Strategy Firm Schireson Acquires Stun Creative & Blackbird To Form 'Known' -- A New Breed Of Modern Company | Markets Insider". markets.businessinsider.com. Retrieved 2020-05-14.