LISNR
| File:Lisnr Logo.png | |
| Private corporation | |
| ISIN | 🆔 |
| Industry | Information technology, Digital Audio, Communication Systems |
| Founded 📆 | 2012 |
| Founders 👔 |
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| Headquarters 🏙️ | , , |
Number of locations | 3 |
Area served 🗺️ | Worldwide |
Key people |
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| Members | |
Number of employees | |
| 🌐 Website | lisnr |
| 📇 Address | |
| 📞 telephone | |
LISNR is a communications technology company based in the United States that has developed a proprietary Data-over-Audio protocol to enable secure wireless communications for payments, ticketing, and Internet of Things (IoT) applications. [1][2]
History[edit]
Rodney Williams, a brand manager at Procter & Gamble, came up with this concept during StartupBus, a competition where participants launch a company within 72 hours of boarding a bus. [3][4][5] The company established headquarters in Cincinnati.[citation needed] and raised $850,000 in a seed round in August 2012.[4][5][6].
In June 2014, the company received $3.5 million in funding through a Series A round backed by Progress Ventures, Jump Capital, CincyTech, Serra Ventures, and Mercury Fund.[5] In 2015, the company established another office in the San Francisco Bay Area[7] and raised funding of $10 million in a Series B round, led by Intel Capital and including Jump Capital.[8] Music and tech executive Eric Allen joined the company as president and board member.[6] On October 25, 2017, LISNR announced a strategic corporate investment undisclosed round with participation from Synchrony Financial.[6]
Technology[edit]
Using ultrasonic frequencies broadcast from any speaker and received by any microphone, the LISNR Data-over-Audio (DoA™) SDK enables developers to use sound to transmit data between devices for industries such as automotive, financial services, and entertainment.
Data-over-Audio is an alternative to wireless communications technologies such as Bluetooth, radio frequency (RF), and near-field communication (NFC) for situations where those technologies face limitations in power, cost, or connectivity. Data-over-Audio technologies and their associated interactions with people, devices, vehicles, and environments are often referred to as the Internet of Sound.[7]
The LISNR data-over-audio technology generates local tones to encode and decode data offline rather than connecting to a server, which provides device-to-device transmission regardless of signal strength or noise in the environment. [8]
LISNR utilizes several audible and inaudible tone profiles for different use cases, payload types and application requirements, including the Kilo Audio Bit (KAB) (kilobit per second) to send large payloads for payments and other highly-secure transmissions.[9]
Applications[edit]
LISNR is the creator of a proprietary near-ultrasonic protocol that uses inaudible tones embedded with data to pass information between devices.citation needed A software development kit enabled app on any mobile device modulates data into sound waves, using software, which it then transmits via speakers. That sound is picked up by another device or devices’ microphone and is demodulated, whereby the data is extracted. The data could include content such as a message, an image, an encrypted credit card number, or a URL. [10]
LISNR's technology enables a variety of services from Internet of Things to mobile payments to retail proximity marketing.[2][8][9][10] Originally called Smart Tones in 2012, LISNR audio technology is now called KAB (Kilo Audio Bit) tone. LISNR’s KAB tones send data inaudibly at a rate of 1,000 bits per second. The technology is being used across a number of applications, including point-of-sale transactions, ticketing and authentication, offline messaging, device to device connectivity and more.[10]
References[edit]
- ↑ "LISNR Introduces Sound-Based Payment Method - PYMNTS.com". www.pymnts.com. Retrieved 14 September 2018.
- ↑ "When Wi-Fi Won't Work, Let Sound Carry Your Data". Retrieved 14 September 2018.
- ↑ Kerry Flynn (30 July 2014). "With Beacons And Audio, LISNR Uses Proximity Marketing To Amplify Listeners". Forbes. Retrieved 29 December 2016.
- ↑ Yuliya Chernova (27 June 2014). "Lisnr's Audio-Beacon Technology Reaches Users Through Sound". The Wall Street Journal. Retrieved 29 December 2016.
- ↑ "Entrepreneur Quietly Changes The Way Devices Connect". JP Morgan Chase. 9 October 2015. Retrieved 29 December 2016.
- ↑ 6.0 6.1 "LISNR® Secures Strategic Investment From Synchrony Financial". www.newswire.com. Retrieved 2018-09-11.
- ↑ "The Internet Of Sound". Retrieved 14 September 2018.
- ↑ "Local Tone Generation". Retrieved 14 September 2018.
- ↑ LISNR (16 January 2018). "LISNR® KAB Demo - Kilo Audio Bit". Retrieved 14 September 2018 – via Vimeo.
- ↑ 10.0 10.1 "Lisnr's data-over-audio technology aims to replace QR code scanning, NFC". TechCrunch. Retrieved 2018-09-11.
Additional References[edit]
- https://www.pymnts.com/news/payment-methods/2017/lisnr-sound-faster-payments/
- https://www.wired.com/story/when-wifi-wont-work-let-sound-carry-your-data/
- https://techcrunch.com/2015/07/26/the-internet-of-sound/
- https://www.mobilemarketer.com/news/ticketmaster-taps-smartphone-audio-data-to-tackle-long-lines/446317/
- https://www.cnet.com/roadshow/news/jaguar-land-rover-lisnr-team-up-to-personalize-cars-using-sound/
- https://www.futuretechpodcast.com/podcasts/chris-ostoich-lisnr-worlds-leader-ultrasonic-data-transmission/
- https://www.forbes.com/sites/rodneywilliams/2016/12/01/how-i-arrived-at-my-big-idea/#7e423bd43adb
- https://venturebeat.com/2018/01/02/10-startups-outside-silicon-valley-to-watch-in-2018/
- https://www.cnbc.com/2018/05/22/lisnr-2018-disruptor-50.html
- https://usa.visa.com/visa-everywhere/everywhere-initiative/initiative.html#4
- https://weare.techohio.ohio.gov/2018/03/28/qa-with-lisnr-ceo-rodney-williams/
- https://www.bizjournals.com/louisville/news/2018/07/05/endeavor-louisville-accepts-first-cincinnati-based.html
- https://www.cincinnati.com/story/money/2015/06/24/lisnr-wins-gold-cannes-lion-innovation/29223407/
- https://www.ey.com/us/en/newsroom/news-releases/news-ey-announces-finalists-for-the-entrepreneur-of-the-year-2017-award-in-the-ohio-valley-region
- https://blogs.intel.com/jobs/2016/02/listening-for-untapped-opportunities-among-diverse-entrepreneurs
- https://paymentweek.com/2015-8-14-sound-you-cant-hear-drives-visas-push-for-lisnr-8058/
- https://www.iiconsortium.org/members.htm
- http://www.bizbash.com/how-audio-tones-are-changing-event-communication/new-york/story/32277/#.WDn5hPkrKUm
- https://theamericangenius.com/tech-news/devices-start-whispering-data/
- https://weare.techohio.ohio.gov/2015/06/29/lisnr-turns-silence-into-targeted-marketing/
External links[edit]
This article "LISNR" is from Wikipedia. The list of its authors can be seen in its historical and/or the page Edithistory:LISNR. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.
