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Looping Experiences

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Looping Experiences
File:Looping Experiences logo.jpeg
Formerly
Looping Group (2011–2026)
ISIN🆔
IndustryEntertainment
Founded 📆2011; 15 years ago (2011)
Founder 👔
Headquarters 🏙️, ,
France
Area served 🗺️
Key people
Laurant Bruloy (Executive Chairman)
Members
Number of employees
🌐 Websitewww.looping-experiences.com/en
📇 Address
📞 telephone

Looping Experiences is a global entertainment company based in Paris, France, which operates a number of theme park resorts, zoos, water parks and other visitor attractions. It was formerly named Looping Group until July 2026.[1]

History

The group, originally named Looping Group (Groupe Looping in French) was formed in 2011 after the sale of several visitor attractions from Compagnie des Alpes. It currently exclusively operates attractions in Europe, across 8 countries.[2]

The company's portfolio grew with further acquisitions year on year, including Cobac Parc, Isla Mágica (Spain), Planète Sauvage, La Mer de Sable, Fort Fun Abenteuerland (Germany), La Flèche Zoo and Aquapark Amarante between 2012–17. In the UK, the group bought West Midlands Safari Park in 2018, followed by Drayton Manor Resort in 2020.[3] It sold Pleasurewood Hills in 2025, having acquired Waterworld, Stoke the same year.[4][5] Further recent acquisitions include Aquapark Istralandia and Aquacolors (Croatia), Drievliet (The Netherlands), Terra Botanica and Parc Saint Paul between 2022–25.[2][6]

Properties

Theme parks

Name Location Year opened Year acquired
Avonturepark Hellendoorn Netherlands Hellendoorn, Netherlands 1936 2011
Drayton Manor Resort United Kingdom Tamworth, Staffordshire, UK 1949 2020
Familiepark Drievliet Netherlands Hellendoorn, Netherlands 1951 2024
Parc Bagatelle France Lille, France 1955 2011
La Mer de Sable Spain Seville, Spain 1963 2015
Fort Fun Germany Sauerland, Germany 1972 2017
Cobac Parc France Rennes, France 1975 2012
Parc Saint Paul France Saint-Paul, France 1983 2025
Isla Mágica Spain Seville, Spain 1997 2013

Zoological parks

Name Location Year opened Year acquired
Zoo de La Flèche France Le Mans, France 1947 2017
West Midlands Safari Park United Kingdom Birmingham, UK 1973 2018
Planète Sauvage France Nantes, France 1991 2015

Water parks

Name Location Year opened Year acquired
Waterworld United Kingdom Stoke-on-Trent, UK 1989 2025
Aquapark Amarante Portugal Amarante, Portugal 1994 2017
Aquaparc Switzerland Port-Valais, Switzerland 1999 2011
Istralandia Croatia Brtonigla, Croatia 2014 2022
Aquacolors Croatia Poreč, Croatia 2015 2023

References

  1. ↑ EuroAmusement Professional (7 July 2026). "Looping Group Rebrands as Looping Experiences". EuroAmusement Professional. EuroAmusement Professional. Retrieved 23 September 2026.
  2. ↑ 2.0 2.1 Looping Experiences. "A European Group of Leisure Parks With a Regional Focus". Looping Experiences. Looping Experiences. Retrieved 23 September 2026.
  3. ↑ Mitchell, Bea (4 August 2020). "Drayton Manor sold after entering administration to Looping Group". Blooloop. Blooloop. Retrieved 23 September 2026.
  4. ↑ Mitchell, Bea (6 October 2025). "Pleasurewood Hills theme park acquired by UK operator". Blooloop. Blooloop. Retrieved 23 September 2026.
  5. ↑ Zaidi, Afroze (14 August 2025). "Looping Group makes third leisure acquisition in the region with Waterworld takeover". The Business Desk. Retrieved 23 September 2026.
  6. ↑ Ralph, Owen (9 March 2022). "Looping's plans for Drayton Manor & more". Blooloop. Blooloop. Retrieved 23 September 2026.

External links


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