Marilyn Barnett

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Marilyn Barnett (1933 - 28 March 2016)[1] was a female entrepreneur in the advertising industry. She is the recipient of several awards in the advertisement field.[2]

MARS Advertisings[edit]

Barnett established the MARS Agency in 1973 with $22,000, two telephones and three employees.[3] Today it is the largest independent shopper marketing agency and has over 500 staff offering services to 11 branches in America as well as its presence in Canada and England. She was behind the launch of A&P’s Good Living publication in 1999.[4]

Awards and recognition[edit]

Barnett was an inductee of the Adcraft Hall of Fame in 2007.[5] She was also named Advertising Woman of the Year. She received the following awards:

  1. Top Agency Management[3]
  2. Entrepreneur of the Year
  3. Inforum Inner Circle Honoree[6]
  4. Outstanding Retail Marketing Executive
  5. Outstanding Retail Woman of the Year[7]
  6. Michigan's Top 25 Women Business Owner[8]
  7. Oakland County Executive of the Year[9]
  8. Governor's Recognition and Executive Women of America Award..


Barnett earned a Bachelor of Arts degree in Psychology and Communications from Wayne State University.[10]


  1. "Remembering Those The Michigan Business Community Lost in 2016". Crain's Detroit Business. Retrieved 31 December 2017.
  2. "Executive Profile". Bloomberg Business. Retrieved 31 December 2017.
  3. 3.0 3.1 Shea, Bill. "Advertising pioneer Marilyn Barnett, founder of The Mars Agency, dies". Crain's Detroit Business. Retrieved 31 December 2017.
  4. Gazdik, Tanya. "A&P to Offer Good Living Through Mars". Adweek. Retrieved 31 December 2017.
  5. "Adcraft Hall of Fame". Adcraft Detroit. Retrieved 31 December 2017.
  6. "Paving the Way – Women's Program Shares Lessons Learned". Retrieved 2017-12-31.
  7. "ENTREPRENEUR FINALISTS NAMED". Crain's Detroit Business. 2006-03-29. Retrieved 2018-01-18.
  8. "25 CITED AS WOMEN OF BIZ DISTINCTION". Crain's Detroit Business. 2006-03-29. Retrieved 2017-12-31.
  9. "Race for Oakland County Executive: Barnett wants to reverse "decade-long" slide". Retrieved 2017-12-31.
  10. "Detroit Free Press from Detroit, Michigan on November 13, 1995 · Page 44". Retrieved 2017-12-31.

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