Martina Castro
Martina Castro is an American journalist who co-founded and produced Radio Ambulante, the first Spanigh-language audio program distributed by NPR.[1] She is the CEO and founder of Adonde Media, a global podcast production company and host of the Duolingo Spanish Podcast, which was launched in 2018.[2]
At the age of 19, Castro wrote the first blog entry for NPR's Next Generation Radio program, which trains journalists to enter public media and audio journalism careers. The summer after Castro graduated college she started an internship at NPR where she would go on to work for just over four years.[3]
Career
Since 2004, Castro has worked as a public radio producer, reporter, managing editor, sound designer, live event creative director and audio exhibit curator. After her time at NPR, Martina worked at KALW, an NPR member station in San Francisco, California. During her six years at KALW, she helped grow the newsroom, including reporting and editing for KALW's daily news magazine, Crosscurrents.[1][4] In 2011, Castro co-founder[1] and sound designer[5] for Radio Ambulante which is now distributed by NPR. Castro has called Radio Ambulante "This American Life but in Spanish" in an interview on the podcast Latina to Latina.[1]Castro also worked independently on several other projects that aired nationally on All Things Considered and Morning Edition. [2]
In 2015, Castro received a Fulbright grant to teach the art of storytelling at the University of Montevideo in Uruguay. She then moved to Chile and applied to the incubator program StartUp Chile. In that program, she started Adonde Media, a global production company focused on expanding the supply of podcasts in Spanish.[3] Castro's listener survey of fans who listen to podcasts in Spanish indicated that 53% listen to podcasts in English.[6]
Since its founding in 2017, Adonde Media has worked with global clients such as Duolingo,[7] TED, and more to produce a variety of podcasts in different languages. In a 2017 story on NBC News, Castro talked about how she developed a theme of travel stories to incorporate into the Duolingo podcasts.[8] In 2021, Adonde Media and Hrishikesh Hirway announced their partnership to produce a spinoff of Song Exploder for Spanish-speaking audiences.[9][10] Adonde Media is also beginning to invest in original content and will produce and distribute the fifth season of the Spanish-language podcast, La Raras, with Castro as the executive producer.[11]
Awards and honors
Castro's work has been recognized with several awards including the 2014 National Edward R. Murrow award for Best Radio Documentary as producer and co-writer of "911: The Race to an Emergency".[12]
References
- ↑ 1.0 1.1 1.2 1.3 "Episodes". Latina to Latina. Retrieved 2021-10-16.
- ↑ 2.0 2.1 Nunez, Vivian. "From Radio Ambulante To Adonde Media: Why This Latina Is Building A Podcasting Empire". Forbes. Retrieved 2021-10-16.
- ↑ 3.0 3.1 "How this Latina Built her Career in Podcasting: The Martina Castro Story". SerProducer. 2020-01-17. Archived from the original on 2021-01-22. Retrieved 2021-06-01.
- ↑ "Inside San Francisco's Secret SoundLab / Entering The Soundscape With Bernie Krause". KALW. August 5, 2021. Retrieved 2021-10-20. Unknown parameter
|url-status=ignored (help) - ↑ "This animated video shows what it was like to grow up in Pinochet's Chile". www.pri.org. March 6, 2014. Retrieved 2021-10-20. Unknown parameter
|url-status=ignored (help) - ↑ Moore, Justine; Moore, Olivia (August 21, 2019). "After a breakout year, looking ahead to the future of podcasting". TechCrunch. Retrieved 2021-10-20. Unknown parameter
|url-status=ignored (help) - ↑ Lyons, Kim (2020-10-22). "Duolingo's bilingual true crime podcast will entertain you while you learn Spanish". The Verge. Retrieved 2021-10-20.
- ↑ Miami, Carmen SesinCarmen Sesin is a reporter based in. "If you're trying to get better at Spanish, this travel stories podcast will keep you engaged". NBC News. Retrieved 2021-10-20.
- ↑ "Song Exploder in Spanish: Adonde Media announces it will produce and distribute "Canción Exploder"". podnews.net. 2021-09-10. Retrieved 2021-10-20.
- ↑ Spangler, Todd; Spangler, Todd (2021-09-09). "James Bond 'No Time to Die' Official Podcast Goes Live (Podcast News Roundup)". Variety. Retrieved 2021-10-20.
- ↑ Quah, Nicholas (2020-10-27). "The Rise of the Politician Podcast". Vulture. Retrieved 2021-06-01.
- ↑ "2014 National Edward R. Murrow Award Winners". www.rtdna.org. Archived from the original on 2014-06-11. Retrieved 2021-06-01.
External Links
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