Receptiv
From EverybodyWiki Bios & Wiki
| ISIN | 🆔 |
|---|---|
| Industry | Advertising, Mobile Advertising, Mobile Apps |
| Founded 📆 | 2011 |
| Founder 👔 | |
| Headquarters 🏙️ | , |
Area served 🗺️ | |
| Members | |
Number of employees | |
| 🌐 Website | Receptiv |
| 📇 Address | |
| 📞 telephone | |
Receptiv, formerly MediaBrix, is a mobile-focused digital advertising company based in New York City.[1] Founded by Ari Brandt and Jay Drago in 2011,[1] Receptiv's investors include Edison Ventures and Revel Partners with $5.5 million of series A and B funding to date.[2] Receptiv is the creator of an emotional targeting[3] platform for introducing appropriate brand advertising messages and in-app rewards during Breakthrough Moments (BTMs).[4]
References
- ↑ 1.0 1.1 Luchter, Les. “Smartclip Now MediaBrix, With Ari Brandt As CEO”, “MediaPost”, 9, May 2011.
- ↑ Ruth, João-Pierre. “MediaBrix Raises $4M with Edison Ventures, Plans to Grow Staff in 2012”, “Xconomy”, 19, December 2011.
- ↑ Staff. “MediaBrix CEO Ari Brandt on Emotional Targeting and Breakthrough Moments ”, “The Makegood”, 1, October 2013.
- ↑ Carney, Michael. “MediaBrix enables targeted advertising during moments of positive and negative emotion in social games”, “PandoDaily”, 18, April 2013.
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