MediaMath
Private | |
ISIN | 🆔 |
Industry | Online Advertising |
Founded 📆 | New York, New York 2007[1] |
Founder 👔 | Joe Zawadzki |
Headquarters 🏙️ | New York, New York |
Area served 🗺️ | |
Members | |
Number of employees | 700 (2021) |
🌐 Website | mediamath |
📇 Address | |
📞 telephone | |
MediaMath is a leading global independent advertising technology company, working with brands and agencies.[2] The Timeline of online advertising credits MediaMath with the launch of one of the first DSPs (Demand-side platform) in 2007 branded as TerminalOne[3], a software platform for real-time media buying.
History[edit]
MediaMath was founded in New York, New York in 2007 by Joe Zawadzki.[4]
Product[edit]
MediaMath’s TerminalOne is a demand-side platform used by advertisers to manage digital advertising campaigns, reaching customers and prospective customers through Video advertising and Digital display advertising. The platform uses Real-time bidding to buy digital advertising through a transparent media supply chain known as the SOURCE ecosystem.[5]
Achievements[edit]
In 2020 MediaMath was named a leader in the Gartner Magic Quadrant for Ad Tech for the third year in a row.[6]
See also[edit]
References[edit]
- ↑ "MediaMath - Crunchbase Company Profile & Funding". Retrieved 2021-01-06.
- ↑ "Forrester DSP Wave Finds That 'Differentiation Is Subtle'". Retrieved 2021-01-06.
- ↑ "MediaMath - TerminalOne". Retrieved 2021-01-06.
- ↑ "Biography - Joe Zawadzki". Retrieved 2021-01-06.
- ↑ "MediaMath Fulfills Its Promise To Deliver Fully Accountable, Addressable And Aligned Digital Media Supply Chain". Retrieved 2021-01-06.
- ↑ "MediaMath Named a Leader in Gartner 2020 Magic Quadrant". Retrieved 2021-01-06.
External links[edit]
This article "MediaMath" is from Wikipedia. The list of its authors can be seen in its historical and/or the page Edithistory:MediaMath. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.