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MediaMath

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MediaMath
Private
ISIN🆔
IndustryOnline Advertising
Founded 📆New York, New York
2007; 17 years ago (2007)[1]
Founder 👔Joe Zawadzki
Headquarters 🏙️New York, New York
Area served 🗺️
Members
Number of employees
700 (2021)
🌐 Websitemediamath.com
📇 Address
📞 telephone

MediaMath is a leading global independent advertising technology company, working with brands and agencies.[2] The Timeline of online advertising credits MediaMath with the launch of one of the first DSPs (Demand-side platform) in 2007 branded as TerminalOne[3], a software platform for real-time media buying.

History[edit]

MediaMath was founded in New York, New York in 2007 by Joe Zawadzki.[4]

Product[edit]

MediaMath’s TerminalOne is a demand-side platform used by advertisers to manage digital advertising campaigns, reaching customers and prospective customers through Video advertising and Digital display advertising. The platform uses Real-time bidding to buy digital advertising through a transparent media supply chain known as the SOURCE ecosystem.[5]

Achievements[edit]

In 2020 MediaMath was named a leader in the Gartner Magic Quadrant for Ad Tech for the third year in a row.[6]

See also[edit]

References[edit]

  1. "MediaMath - Crunchbase Company Profile & Funding". Retrieved 2021-01-06.
  2. "Forrester DSP Wave Finds That 'Differentiation Is Subtle'". Retrieved 2021-01-06.
  3. "MediaMath - TerminalOne". Retrieved 2021-01-06.
  4. "Biography - Joe Zawadzki". Retrieved 2021-01-06.
  5. "MediaMath Fulfills Its Promise To Deliver Fully Accountable, Addressable And Aligned Digital Media Supply Chain". Retrieved 2021-01-06.
  6. "MediaMath Named a Leader in Gartner 2020 Magic Quadrant". Retrieved 2021-01-06.

External links[edit]


This article "MediaMath" is from Wikipedia. The list of its authors can be seen in its historical and/or the page Edithistory:MediaMath. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.