Michel Muszynski
Michel Muszynski (born 1949 in Warsaw, Poland) graduated from the European Institute of Business Administration (INSEAD). His career began in marketing high-tech at Applied Research Laboratories (a branch of Bausch and Lomb) in France, and then at Beckman in Switzerland. In 1982, he was appointed manager of international applications at Instruments S.A. in the USA, and since 1988 he held the position of general manager of MVE S.A. (a branch of DANONE) in France. In 1990, he started in Warsaw and was the dean of the department of Institut Français de Gestion (Laureate International Universities) - a school of management based in Paris, running management postgraduate programs and delivering the diploma of Master of Business Administration.
Muszynski lives in Paris as well as in Miami (Florida) and is an expert in management. He is also the author of about 200 publications devoted to this subject and a specialist in computer-assisted management. In 1990, he published in France one of the first manuals in the world on artificial intelligence applied in business (“Conduire une entreprise avec un système-expert”), and in 2006, in the United States, the book “Corporate strategy – an interactive approach” and then “Interactive business simulations – e-learning and more”, as well as “Multi-business: from diversification – to corporate holding”[1] and “Pricing – a source of profit or loss”. He also published in Poland the book “Why companies fail?”[2] as well as “44 hair raising stories for managers”. Muszynski is the author of over thirty strategic computer didactic simulation programs and the inventor of a unique method of teaching business with their use (now in four language versions).[3] He also realized and published a „Multimedia Encyclopedia of Management” on cd-rom.
References
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