Nicolas Loufrani
Nicolas Loufrani is a French entrepreneur and businessman. He is the CEO of The Smiley Company, which he co-founded with his father, Franklin Loufrani.[1][2][3][4][5]
In 1996, Loufrani was given control over his father's smiley logo business.[6][7][8] With his father serving as president, the pair launched The Smiley Company.[9] Under Loufrani, the company changed its focus to a consumer merchandising licensing model[10] by formalizing the logo, creating a style guide and distributing new forms to licensees through various agreements.[7][11]
Loufrani expanded the original smiley logo and created 3D images with various emotions[12][13][14] as well as icons which fell in other categories in an attempt to created pictographs people could use to communicate universally.[15][16] He eventually used the slogan "The birth of the universal language."[17] In 1997, Loufrani began registering a collection of images based on their versions of the smiley logo with the United States Copyright Office.[18] Loufrani's 3D smiley images were compiled into the first smileys dictionary, which was published in 2001.[19][20][12][21] Loufrani expanded the company internationally, and launched the company in India in 2014.[16]
References[edit]
- ↑ "'Smiley face' Rakes in Big Bucks for Creator". Reuters. 31 July 2017. Retrieved 27 March 2018.
- ↑ Golby, Joel (9 August 2017). "The Man Who Owns the Smiley Face". Vice. Retrieved 27 March 2018.
- ↑ Yvernault, Véronique (30 April 2014). "Smiley, souriez,c'est français !" (in français). LSA Commerce & Consommation. Retrieved 27 March 2018.
- ↑ Crampton, Thomas (5 July 2006). "Smiley Face Is Serious to Company". The New York Times. Retrieved 27 March 2018.
- ↑ Savage, Jon (20 February 2009). "A Design for LIfe". The Guardian. Retrieved 27 March 2018.
- ↑ Wiseman, Eva (2 July 2006). "A Smiley Face Goes a Long Way". The Guardian. Retrieved 27 March 2018.
- ↑ 7.0 7.1 Stamp, Jimmy (13 March 2013). "Who Really Invented the Smiley Face?". Smithsonian. Retrieved 27 March 2018.
- ↑ "Le Smiley a souri à son créateur devenu millionnaire… en un an". Le Dauphine. Retrieved 20 April 2018.
- ↑ "How Mr Smiley Got the Blues and Then Took Over the Digital World". iNews. 16 May 2017. Retrieved 27 March 2018.
- ↑ Owen, Vicki (12 August 2017). "Smiles All round as the Smiley Company Becomes a Licence Giant". This is Money. Retrieved 27 March 2018.
- ↑ Loveday, Smanatha (22 May 2015). "The Big Interview Nicolas Loufrani, CEO, Smiley". Licensing.biz. Retrieved 27 March 2018.
- ↑ 12.0 12.1 Deighton, Katie (24 July 2017). "Smiley's CEO Wants to Turn the Emoji's Godfather From a Licensing into a Global Brand". The Drum. Retrieved 27 March 2018.
- ↑ "'Smiley face' rakes in big bucks for creator". Reuters. 31 July 2017. Retrieved 20 April 2018.
- ↑ Develey, Alice (8 July 2017). "Nicolas Loufrani : «Les émojis ont copié le Smiley»". Le Figaro. Retrieved 20 April 2018.
- ↑ "Interview with Smiley CEO Nicolas Loufrani". BBC Worldwide. Retrieved 20 April 2018.
- ↑ 16.0 16.1 "Storyboard meets Smiley's CEO, Nicolas Loufrani". Money Control. 25 January 2014. Retrieved 20 April 2018.
- ↑ Ortu, Francesca (17 October 2017). "L'intervista a Nicolas Loufrani: l'inventore dello Smile". Urban Magazine. Retrieved 20 April 2018.
- ↑ Burke, Jade (7 March 2016). "SmileyWorld's CEO Nicolas Loufrani on Plagiarism, the School Market and a Push For More Toys". Licensing.biz. Retrieved 27 March 2018.
- ↑ Munoz Vita, Ana (10 July 2017). "Nicolas Loufrani: 'Los "smileys" revolucionaron la comunicación'" (in español). CincoDías. Retrieved 27 March 2018.
- ↑ Dean, Jonathan (30 July 2017). "The Emoji Movie: Isn't It Iconic?". The Times. Retrieved 27 March 2018.
- ↑ "Nicolas Loufrani im INTERVIEW: "Mein Vater hat den Smiley erfunden."". interVIEW. 23 June 2014. Retrieved 20 April 2018.
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