Oleksandr Kosovan

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Oleksandr Kosovan
BornOleksandr Kosovan
🏳️ NationalityUkraine
🎓 Alma materKyiv Polytechnic Institute[1]
💼 Occupation
Technology entrepreneur, angel investor, inventor, software engineer[2]
📆 Years active  2008 - Present
MacPaw (Founder & CEO), Setapp (Founder), SMRK VC Fund, CleanMyMac
🌐 Websitemacpaw.com

Oleksandr Kosovan is a Ukraine-based technology entrepreneur[1][3], software engineer, investor and inventor.[4] He is best known for founding MacPaw[5][6][7] and creating CleanMyMac[8] and Setapp.[9][10][11][12][13]


Oleksandr Kosovan was brought up in Nadvirna, a small town in Ivano-Frankivsk Oblast, Ukraine.[1]His father was an engineer.[7] He took an early interest in programming and software engineering and enrolled in Kyiv Polytechnic Institute.[1] Kosovan graduated from Kyiv Polytechnic Institute in 2009 with a Master's degree in Computer Science.[1]

Business career[edit]

Since 2008, Kosovan launched a number of tech-related companies and software applications including MacPaw (2008), CleanMyMac (2008), SMRK Venture Capital Fund (2013),[14][15] and Setapp (2017). While a graduate student at Kyiv Polytechnic Institute,[16] Kosovan founded MacPaw from his dorms' apartment, a company with a main focus on the development of software apps for macOS and iOS.[10] MacPaw's first software app was CleanMyMac, a software cleaning program for Apple's MacBook, which still remains the company's main product.[10][17][8]

In 2017, the company received a Red Dot Design Award for its Gemini2 Mac app in the Communication Design category.[11][18] While the company is based in Ukraine, most of its clients are located in the US, Western Europe and Asia.[12][15]

In 2017, MacPaw acquired for an undisclosed amount The Unarchiver, a proprietary freeware with data decompression functions.[19] In May 2017, Paddle, a London-based e-commerce software startup, merged with MacPaw’s DevMate platform, the company's toolkit for software developers. Following the merger, Kosovan joined Paddle's board in London.[20]

Following his discontent with the Apple Store,[21] Kosovan launched Setapp, a similar service for applications.[13] The beta version started in November 2016. As of 2020, the subscription service had over 200 apps.[9][22]

In 2013, Oleksandr Kosvan together with Andriy Dovzhenko co-founded SMRK VC Fund, an investment company for early stage IT startups.[15]Among its investment projects are Flawless App,[23] Allset, Preply, Competera and AJAX Systems.[14]

Apple Museum[edit]

As a number of sources note, Kosovan is an ardent proponent of Apple technology.[7][6] Kosovan opened the museum at the company's headquarters in 2016 after the purchase of Apple's historic hardware products collection from the now defunct Tekserve.[24][6][25] Currently, the museum's collection includes a 128K Macintosh signed by Apple co-founder Steve Wozniak, a NeXTcube, and an Apple Lisa.[26] In 2017, the museum expanded after Kosovan acquired another large collection from a Polish private collector. Following the expansion, the museum was in the process of relocation.[3] The same year, the museum had its first exhibition.[27]


  1. 1.0 1.1 1.2 1.3 1.4 "Why Apple Evangelist Oleksandr Kosovan Is Competing With His Favorite Company". Entrepreneur. 18 June 2019.
  2. "Kosovan's GitHub Contributions". GutHub.
  3. 3.0 3.1 "Ukraine may soon have world's largest Apple museum, thanks to MacPaw founder's obsession". Venture Beat. 29 December 2017.
  4. "Patents by Inventor Oleksandr KOSOVAN". Justia Patents.
  5. "This Ukrainian Mac product has a cult following — and could hint at Apple's future". CNBC. 17 April 2018.
  6. 6.0 6.1 6.2 "This Ukrainian startup has its own Apple museum filled with rare gadgets — and we got a private tour". Business Insider.
  7. 7.0 7.1 7.2 "Interview with MacPaw Founder and CEO." Stitcher.
  8. 8.0 8.1 "MacPaw releases CleanMyMac X". TechCrunch.
  9. 9.0 9.1 "'Netflix for apps': Setapp's quest to build a better app store". Protocol. October 2020.
  10. 10.0 10.1 10.2 "Keep Your Apple Mac Sleek, Safe And Speedy With CleanMyMac X". Forbes.
  11. 11.0 11.1 "Indie developer wins prestigious Red Dot design award for Mac app". Cult of Mac. November 2017.
  12. 12.0 12.1 "MacPaw software for cleaning Macs earns worldwide affection". Kyiv Post.
  13. 13.0 13.1 "Setapp wants to be the Netflix of MacOS applications". The Next Web. 6 November 2016.
  14. 14.0 14.1 "Ukrainian Ajax Systems start-up raised the investments of Ukrainian SMRK fund". InVenture.
  15. 15.0 15.1 15.2 "The Cultivators: New breed of Ukrainian tech entrepreneurs seek success in global markets (part 4)". TechUkraine.
  16. "From student project to a thriving (bootstrapped) business, Ukraine's MacPaw has been sticking to its guns for 10 years". TechEU. 21 December 2017.
  17. "CleanMyMac X Is The Toolbox Your Mac Needs". Forbes.
  18. "Ukrainian IT startups bloom despite challenging climate". Kyiv Post. 23 March 2018.
  19. "MacPaw acquires The Unarchiver Mac app, will keep it updated & free". 9to5 Mac. 27 July 2017.
  20. "Paddle and DevMate announce merger to create single platform for software businesses". Tech EU.
  21. "MacPaw wants to reinvent the Mac App Store experience with a subscription service called Setapp". StartUp Hero. 11 November 2016.
  22. "The Netflix of software is about to disrupt the disruptors". The Irish Times.
  23. "The founder of MacPaw has invested in the Ukrainian Flawless App". InVenture.
  24. Kahney, Leander (2019). The Cult of Mac, 2nd Edition (p. 97, Tekserve's collection travels to the Ukraine). No Starch Press. ISBN 978-1-59327-914-1. Search this book on Amazon.com Logo.png
  25. "iPhone collection makes perfect birthday gift for Apple-loving CEO". Cult of Mac. 27 June 2017.
  26. "Tekserve's Apple artifacts wind up in Ukrainian museum". Cult of Mac. 11 May 2017.
  27. "Developer MacPaw launches in-office exhibit of vintage Macs in Ukraine". IDB. 11 May 2017.

External links[edit]

Oleksandr Kosovan[edit]

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