Players Media Group
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Type of site | Digital Media |
|---|---|
| Owner | Players Media Group inc. |
| Founder(s) | Collin Castellaw and Deron Guidrey |
| Key people | |
| Website | www |
| Launched | 2018; 7 years ago |
| Current status | Active |
Players Media Group is a digital media agency with a focus on sports and entertainment. It was founded by Collin Castellaw and Deron Guidrey in 2018.[2]
History[edit]
Players Media Group was founded by Collin Castellaw and Deron Guidrey in 2018, who previously founded a sports influencer agency called Pregame Media.[3] The company aims to serve as a platform for sports personalities to create, broadcast, and monetize their own content, while distributing said content to their fans with ease.[2][4] Anthem Sports & Entertainment is an investor and strategic partner in the company.[5]
In March 2021, Players Media Group announced that it received a strategic investment and entered into a partnership with sports media company, ClutchPoints.[6]
In April 2021, Players Media Group announced that it had entered into a multi-year content partnership deal with Swiss investment bank, UBS.[7]
Programming[edit]
The company currently has two program offerings.
- PlayersTV
- PlayersTV is a network for sports athletes to create and showcase content on their personal lifestyles outside of their sports careers to fans. Athletes on the network include Carmelo Anthony, Chris Paul, Kyrie Irving, Travis Kelce, and Vernon Davis, among others.[8][9][10]
- In September 2020, PlayersTV announced the launch of ReMaking America, a series starring CJ McCollum discussing social issues with various guests of different backgrounds and how they can help impact change.[11][12][13]
- In May 2021, PlayersTV announced the launch of Cooking Clean, a series starring DeAndre Jordan cooking meatless dishes with various plant-based chefs.[14][15][16]
- In November 2021, PlayersTV announced the launch of Front Office, a series starring Allyson Felix, Chris Paul, Michelle Wie West, Travis Kelce, and Vernon Davis, where fans will pitch business ideas to them in hopes of obtaining their investments.[17][18][19]
- ProClass
- ProClass is a network for sports athletes to create and showcase content that virtually trains fans to improve their sports skills. Athletes on the network include Angel McCoughtry, Allen Iverson, Chris Paul, DeMar DeRozan, and Kyle Korver, among others.[20][21]
Reference section[edit]
- ↑ "Our Team". Players Media Group. Retrieved June 12, 2021.
- ↑ 2.0 2.1 Cason, Chris (March 19, 2020). "PlayersTV Is Set To Transform Athlete Media Distribution With Unique Innovation And Technology". Forbes. Retrieved June 12, 2021.
- ↑ "PlayersTV: The New Home for Athlete Lifestyle Content". frontofficesports.com. February 21, 2020. Retrieved June 12, 2021.
- ↑ "Players Media Group Introduces New Home For Sports Lifestyle Content: PlayersTV". cision.com. February 20, 2020. Retrieved June 12, 2021.
- ↑ Cohen, Andrew (February 24, 2020). "Players Media Group Unveils PlayersTV". sporttechie.com. Retrieved June 12, 2021.
- ↑ "ClutchPoints makes strategic investment in Players Media Group". ClutchPoints. March 26, 2021. Retrieved June 12, 2021.
- ↑ Young, Jabari (April 29, 2021). "UBS agrees to sponsorship and content deal with athlete-backed PlayersTV". CNBC.com. Retrieved June 12, 2021.
- ↑ "PLAYERS MEDIA GROUP INTRODUCES NEW HOME FOR SPORTS LIFESTYLE CONTENT: PLAYERSTV". nexttv.com. February 21, 2020. Retrieved June 12, 2021.
- ↑ Hill, Mark (August 26, 2020). "Star Athletes From The NBA And NFL Announce Financial Investment In New Player-Led Video Content Platform PlayersTV". Forbes. Retrieved June 12, 2021.
- ↑ Carroll, Rory (April 22, 2020). "Jordan says mindfulness helping him weather COVID-19 crisis". Reuters. Retrieved December 4, 2021.
- ↑ Settimi, Christina (September 30, 2020). "NBA Star CJ McCollum Launches Talk Show 'ReMaking America' On PlayersTV With Kamala Harris Among His Guests". Forbes. Retrieved December 4, 2021.
- ↑ Hudson, Jamie (October 1, 2020). "CJ McCollum to host and executive produce new show on PlayersTV". NBC Sports. Retrieved December 4, 2021.
- ↑ Holdahl, Casey (October 9, 2020). "MCCOLLUM LOOKS FOR ACTION AS HOST OF 'REMAKING AMERICA'". NBA.com. Retrieved December 4, 2021.
- ↑ Mullen, Liz (May 26, 2021). "PlayersTV adds DeAndre Jordan cooking series". Sports Business Journal. Retrieved December 4, 2021.
- ↑ Stanley, T.L. (May 25, 2021). "NBA's DeAndre Jordan Spreads the Gospel of Going Plant-Based With His Show, Cooking Clean". Retrieved December 4, 2021.
- ↑ Giliver, Liam (May 27, 2021). "NBA Legend DeAndre Jordan To Host Vegan Cooking Show On Major TV Network". plantbasednews.org. Retrieved December 4, 2021.
- ↑ Cason, Chris (November 13, 2021). "New PlayersTV Series 'Front Office' Will Highlight The Investing Acumen Of Athlete Entrepreneurs". Forbes. Retrieved December 4, 2021.
- ↑ Mullen, Liz (November 3, 2021). "PlayersTV soon to debut "Front Office," a "Shark Tank"-style show". Sports Business Journal. Retrieved December 4, 2021.
- ↑ Easton Jr., Ed (November 4, 2021). "Chiefs TE Travis Kelce to guest star in new TV show 'Front Office'". Columbia Daily Tribune. Retrieved December 4, 2021.
- ↑ "Players Media Group Announces ProClass, An Individualized Virtual Sports Training Platform from the World's Best Pro Athletes". cision.com. December 22, 2020. Retrieved June 12, 2021.
- ↑ "Athlete-Backed Media Venture Launches Sports-Training Platform With Classes From Chris Paul, Lillard, Iverson, DeRozan And Others". Forbes. December 21, 2020. Retrieved June 12, 2021.
External links[edit]
This article "Players Media Group" is from Wikipedia. The list of its authors can be seen in its historical and/or the page Edithistory:Players Media Group. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.
