Rony Zeidan
Rony Zeidan is an American designer and creative director; the founder and chief creative director of branding agency RO New York.
Early Life and Education[edit]
Zeidan was born in Beirut, Lebanon in 1977. He attended school there before immigrating to the United States in 1995. He then attended San Jose State University where he received a Bachelor of Science in Graphic Design.
Career[edit]
Zeidan began his career as a graphic designer at fashion design house Donna Karan in 1998, working on the DKNY brand. In 2000, he was hired as a senior designer by Eluxury, a (now defunct) division of LVMH Moët Hennessy. There he designed ecommerce websites for the company's fashion brands. In 2001 he was promoted to art director. In 2002, Zeidan was hired as art director for the Polo Ralph Lauren website. In 2003 he became the creative director of KraftWorks,[1] where clients included Calvin Klein underwear and other fashion brands.[2] He returned to Ralph Lauren in 2006 as Vice President Global Creative Director for Fragrances and Beauty.
RO New York[edit]
Zeidan opened branding agency, RO New York, in 2001. His company focuses on luxury, beauty, and fashion brands, establishing brand identities across all media platforms. Agency clients have included Amore Pacific, Chaise Fitness, Chopard, CFDA, Coty, Gloria Vanderbilt, The Harmonist, Holt Renfrew, Joe Fresh, The Luxury Collection, Marriott International, No Ka’Oi, NYC x DESIGN, One Bernardo, One Jeanswear Group, Ralph Lauren, Swarovski, ‘title of work,’ and Vintage America Blues.
Zeidan has also been a mentor for the New York City Economic Development Corporation’s Fashion Fellows and its Design Entrepreneurs NYC program. He also served on the steering committee member for NYCxDESIGN.
Editorial[edit]
Zeidan has been an editorial contributor to, and has been quoted in both business and consumer media including Digiday[3], Forbes[4], Luxury Daily[5], Luxury Society[6], MR Magazine[7], The Washington Post[8], Wall Street Journal.[9] and WWD[10].
The RO New York office has been featured in the architectural magazine Perspective in an article about feng shui.
Awards[edit]
- Fragrance Foundation Fifi Award: Ralph Lauren Fragrances’ Double Black nominated for Best New Men’s Fragrance Launch, 2007[11]
- Fragrance Foundation Fifi Award: Ralph Lauren Fragrances’ The Big Pony collection nominated for Best New Men’s Fragrance Launch, 2010[12].
References[edit]
- ↑ Staff, W. W. D.; Staff, W. W. D. (2004-04-15). "Fashioning Cointreau's New Campaign". WWD. Retrieved 2020-04-29.
- ↑ Staff (December 18, 2013). "Luxury Branding Intel From Rony Zeidan of RO-NY". The Daily. Unknown parameter
|url-status=ignored (help) - ↑ Milnes, Hilary (September 7, 2017). "RO NY founder Rony Zeidan: 'Fashion's not what it used to be — I blame Instagram'". Digiday. Unknown parameter
|url-status=ignored (help) - ↑ Thau, Barbara (February 12, 2014). "Amid Fashion Week, A Look At Why Banana Republic's Spring Marimekko Collection Matters". Forbes. Unknown parameter
|url-status=ignored (help) - ↑ Ramirez, Sarah (July 12, 2018). "Prada winds down in summery and bucolic vignette". Luxury Daily. Unknown parameter
|url-status=ignored (help) - ↑ "LUXURY SOCIETY CONTRIBUTOR Rony Zeidan". Luxury Society by Digital Luxury Group. Unknown parameter
|url-status=ignored (help) - ↑ Zeidan, Rony (January 30, 2015). "The Market Share Battle Up North". MR Magazine. Unknown parameter
|url-status=ignored (help) - ↑ Tsukayama, Hayley (March 9, 2015). "Apple rolls out a $10,000 Apple Watch". The Washington Post. Unknown parameter
|url-status=ignored (help) - ↑ Euse, Erica (2019-04-18). "Fashion's Best Instagram Accounts Barely Show Clothes at All". Wall Street Journal. ISSN 0099-9660. Retrieved 2020-04-28.
- ↑ Lockwood, Lisa (April 23, 2018). "Who Is the Next Crop of Influential Fashion Photographers?". WWD. Unknown parameter
|url-status=ignored (help) - ↑ Osborne, Grant (March 20, 2007). "FiFi Award Finalists Announced". Basenotes. Unknown parameter
|url-status=ignored (help) - ↑ Camen, Michelyn (April 1, 2011). "FiFi Finalists: Countdown to the US Fifi Awards May 25, 2011+ DRAW". Ça Fleur Bon. Unknown parameter
|url-status=ignored (help)
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