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Shasta Cascade Broadcasting Corporation

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Shasta Cascade Broadcasting Corporation is a small independent broadcast company based in Mount Shasta, California. It used to own KWSD-AM 620 (now KMJC, a Jefferson Public Radio-owned station) and KEDY-FM 95.3 (now KKLC, a repeater station for K-LOVE). The company was founded on July 25, 1946, by David H. Rees Sr., who applied for domestic corporation on that date and KWSD-AM began to broadcast the following year in 1947. It remains an active business. David H. Rees Jr., is the owner/president. Robert D. Winston is the registered agent.[1]

History[edit]

The company started on July 25, 1946, and built Mt. Shasta's first radio station under the call letters KWSD (standing for Weed, Mt. Shasta and Dunsmuir), whose frequency was assigned by the Federal Communications Commission (FCC) at 620 kilohertz and operated with a pre-sunrise power output of 500 watts and a daytime non-directional power output of 1,000 watts. The station began to broadcast June 12, 1947.[2] KWSD was the only station in the Mt. Shasta market until 1976, when a companion FM station, KEDY-FM, went on the air. Programming varied from middle-of-the-road, to country, to rock, to various network and satellite programming. By the 1990s, the AM station was allowed to broadcast after sundown at 29 watts.

KEDY signed on the air in November 1977 coming on the heels of the success of its sister station KWSD-AM 620. KEDY's frequency was assigned by the FCC at 95.3 megahertz and operated with a full-time power output of 3,000 watts at the time. The station was taken over (along with KWSD) by David's son, David Rees Jr. in the 1980s and had played various formats from adult standards to rock.

Station personalities through the years at both stations included Rees, his sons Dave Jr. and Jon, Dave Niles, Stephen Rizzo, Michael Killian, Paul Whitney, Perry Sims, John Hart, Fred "The Big Guy" Gerding Jr., "H.B." Harry Blackwell, Bill Craig (later of the a cappella group Boyz Nite Out), Brian Hembling, Mike Summers (now owner of Action Video Entertainment and The Wacko Radio Network, also formerly of KRCR-TV, KWHO-FM, Sainte Television Group, KDRV-TV and KFBI-TV), Robin Von and Martin Howell (aka Rick Martin, the former owner/talent of what is now KSIZ). David Jr.'s sons and daughter, Dennis, Chris, and Tricia also served as on-air talent. The company sold the stations to Dalmatian Enterprises of Yreka, California, who in turn sold all of its stations to Siskiyou Radio Partners in 1995, beginning a series of ownership changes leading both stations to becoming repeater stations for other broadcasters.

The company is listed as active, but has no radio stations on the air.

Death of David Rees Jr.[edit]

On February 22, 2017, David H. Rees Jr., former announcer, sales manager and general manager and part-owner of Shasta Cascade Broadcasting Corporation, passed away at the age 77. He is survived by his children Dennis, Chris and Tricia; three grandchildren and his brother Jon. [3]

See also[edit]

References[edit]

  1. Shasta Cascade Broadcasting Corporation
  2. "KWSD Mt. Shasta, Calif. Now on Air With 250 w" (PDF). Broadcasting. June 23, 1947. Retrieved 29 September 2014.
  3. Obituary: David Hamilton Rees Jr., Mount Shasta Herald/Mt. Shasta News website, March 1, 2017



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