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Trash Hero World

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Trash Hero World is a non-profit association based in Switzerland. It supports, coordinates and governs the global Trash Hero volunteer movement.[1]

Trash Hero volunteers work within local communities, holding regular cleanups that provide education on the environmental impact of waste, particularly single-use plastic.[2][3]They also promote practical solutions to reduce and prevent plastic pollution.[4]

Trash Hero World is a core member of the global Break Free From Plastic movement.[5]


Action & Awareness[edit]

Regular community cleanups are held, usually on a weekly basis, in a public space such as a beach, waterway or park. These events are fully open to the general public.[6] Litter is collected, weighed and sorted, often incorporating a brand audit.[7]

Bottles & Bags[edit]

Trash Hero chapters distribute reusable alternatives to two common[8] single-use plastic items: water bottles and shopping bags.

Trash Hero bottles are made from food grade stainless steel and distributed at cost to local businesses. They are sold on with a small markup, with each seller agreeing to provide free drinking water refills.[9]

Trash Hero reusable shopping bags are handmade in Indonesia by Making Oceans Plastic Free from recycled plastic fabric (rPET). Each bag contains the equivalent of two 500ml plastic water bottles. They are distributed at cost price to local shops.[10]

Kids & Education[edit]

Trash Hero Kids Programme provides education to primary school children about the environmental impacts of plastic through a story and activity book.[11] In the story, children discover the original “Trash Hero”, a fictional character whose mission is to stop plastic pollution harming sea life, despite the increasing difficulty as the amount of plastic waste continues to rise. As part of the programme, children take part in cleanups and form habits to reduce their usage of single-use plastic. The book has been translated into six languages from the original English version.[12]



Discarded flip-flops found during Trash Hero cleanups are donated to the Thai-based social enterprise, Tlejourn.[13] They are then turned into new shoes, using low-impact technology and local labour to hand finish the products.[14]

Schnarwiler AG[edit]

In 2016, Trash Hero World collaborated with Schnarwiler AG, a Swiss natural cosmetics company, to launch a zero-waste toiletries range.[15]A range of personal care products in glass containers can be purchased and refilled at more than 40 sales stations[16], throughout Switzerland.


Trash Hero World has won the following awards:

  • 2017: Umweltpreis Schweiz (Swiss environmental award), in the category “Recognition”.[17]

Trash Hero Thailand has won the following awards:[18]

  • 2016: Thailand Green Excellence Award "Winner,” in the category “Outstanding Contribution to Green Tourism in Thailand”.
  • 2015: Thailand Green Excellence Award "Winner,” in the category “Nature, Maritime & Heritage”.
  • 2014: Thailand Green Excellence Award "Highly Commended,” in the category “Nature, Maritime & Heritage”.


  1. "Watch: NGO fights trash on Thailand beaches | Loop Trinidad & Tobago".
  2. "Indonesia's Trash Hero fights Bali's plastic waste pollution". South China Morning Post. February 17, 2021.
  3. "Born in 1957, Trash Hero Putrajaya co-founder instils Merdeka spirit by raising awareness on litter problem".
  4. "Saving our seas: 5 ocean heroes battling to turn the toxic tide". UNEP. June 7, 2018.
  5. "About". Break Free From Plastic.
  6. "Cleanups: The gateway to a zero waste community".
  9. "Trash Hero Water Bottle at Barakuda". Barakuda Dive Center. October 26, 2016.
  11. "How Asian Grassroots Activists Are Tackling the War on Plastic Waste". 18 April 2020.
  12. "We care | Freediving School in Bali Indonesia".
  13. Limited, Bangkok Post Public Company. "Funky flip-flops" – via
  14. "From marine waste to fashion: A journey of flip-flops and trash heroes from Thailand's far south".
  15. "Trash Hero label reduces Swiss cosmetic waste". 14 November 2019.
  16. " Trash Hero Refill Stationen - 100% natürliche Produkte rund um Gesundheit, Schönheit und Schlafen".
  18. "Trash Heroes – a Thai Initiative Goes Global". 21 July 2019.

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