Ahrefs
| Private | |
| ISIN | 🆔 |
| Industry | Search Engine Optimization |
| Founded 📆 | 2010 |
| Founder 👔 | Dmitry Gerasimenko |
| Headquarters 🏙️ | Singapore |
Area served 🗺️ | Worldwide |
| Members | |
Number of employees | |
| 🌐 Website | ahrefs |
| 📇 Address | |
| 📞 telephone | |
Ahrefs is a Software as a Service company based in Singapore that offers an all-in-one SEO toolset.[1][2] It was founded by Dmitry Gerasimenko in 2010. The company operates web crawler AhrefsBot[3] and provides data to analyze both organic and paid results in search engines.[4]
Ahrefs' main tool, Site Explorer, is used to analyze backlinks and search traffic of any website or URL.[5] It allows users to uncover new link building and keyword opportunities and reverse-engineer SEO tactics that work for their competitors.[6]
History[edit]
In 2010, the founding team started working on a web crawling and indexing system. It was developed into the paid service focused on link analysis in 2011.[7]
During the first years of service, Ahrefs got traction in the marketing community by having a competitive edge on unique SEO data.[7] Ahrefs still has product-led growth, with no sales team.[8]
In 2017, Ahrefs launched Site Audit, a tool that crawls websites and generates reports on SEO issues.[9]
As of 2018, the company reported $40M of annual recurring revenue with 60% annual growth rate, a team of less than 50 people and no external capital.[10]
Search engine development[edit]
In 2019, Gerasimenko announced Ahrefs would be building a search engine to compete with Google. The main differentiator would be a focus on privacy similar to DuckDuckGo and profit sharing, with 90% of profits would go to publishers of the indexed content.[11]Reactions to the announcement were generally positive. Some search marketers expressed skepticism due to the focus on the search engine's publishers rather than users.[12]
References[edit]
- ↑ Enge, Eric. The Art of SEO : Mastering Search Engine Optimization. Spencer, Stephan M., Stricchiola, Jessie (Third ed.). Sebastopol, CA. ISBN 978-1-4919-0365-0. OCLC 918941284. Search this book on
- ↑ Marvin, Rob. "Ahrefs Review". PCMAG. Retrieved 2020-05-22. Unknown parameter
|url-status=ignored (help) - ↑ "A Closer Look at the Most Active Good Bots | Imperva". Blog. 2017-02-08. Retrieved 2020-05-14.
- ↑ Young, Will. "TurboTax Is Still Tricking Customers With Tax Prep Ads That Misuse the Word "Free"". ProPublica. Retrieved 2020-07-24.
- ↑ Wright, Matt D. (2017-07-12). "5 essentials to help beat your competitors at SEO". The Telegraph. ISSN 0307-1235. Retrieved 2020-05-22.
- ↑ Rigg, Christian (2020-03-11). "Ahrefs SEO platform review". TechRadar. Retrieved 2020-07-23. Unknown parameter
|url-status=ignored (help) - ↑ 7.0 7.1 "Ukrainian Dmitry Gerasimenko created Ahrefs service: now it earns millions and competes with Google". AIN.UA. 2019-05-30. Retrieved 2020-05-14.
- ↑ Virtanen, Pinja (2020-07-23). "How Ahrefs does SEO: 7 unconventional lessons in product-led content marketing". Supermetrics. Retrieved 2020-07-23. Unknown parameter
|url-status=ignored (help) - ↑ McGovern, Scott (2019-02-13). "7 Best SEO Tools to Help You Rank Higher in Google". Entrepreneur. Retrieved 2020-05-14.
- ↑ "Inside Ahrefs: one of the world's most efficient companies". Nathan Barry. 2019-05-06. Retrieved 2020-05-14.
- ↑ "Ahrefs, SEO toolset provider, to build their own search engine to compete with Google". Search Engine Land. 2019-03-27. Retrieved 2020-05-14.
- ↑ Montti, Roger (2019-03-27). "Ahrefs Announces Plan for New Search Engine". Search Engine Journal. Retrieved 2020-05-14. Unknown parameter
|url-status=ignored (help)
This article "Ahrefs" is from Wikipedia. The list of its authors can be seen in its historical and/or the page Edithistory:Ahrefs. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.
