Anjana Reddy
| Anjana Reddy | |
|---|---|
| Born | March 15, 1988 Hyderabad, Andhra Pradesh |
| 🎓 Alma mater | Purdue University |
| 💼 Occupation | Founder and CEO of Universal Sportsbiz Pvt Ltd., Collectabillia |
Tikkavarapu Anjana Reddy (born March 15, 1988) is an Indian businesswoman from Hyderabad, India.[1][2][3][4]
Early life and education[edit]
Anjana Reddy was born on 15 March 1988 in Hyderabad, India to Shanthi Reddy, a businesswoman and T Vinayak Ravi Reddy, Managing Director of Deccan Chronicle. The eldest child, she was an aspiring badminton player. Forced to quit badminton after burnout, she focused on academics.[5][6] She obtained a bachelor's degree in accountancy from Purdue University, and a master's in corporate finance and asset management from the University of Illinois at Urbana-Champaign. In 2011, Anjana completed her post-graduation from the University of Illinois.[7][8]
Career[edit]
In 2011, Anjana founded a company called Collectabillia, an online portal in India that sells and auctions memorabilia of sporting stars.
In April 2012, Anjana founded Universal Sportsbiz Private Limited (USPL) in partnership with cricketer Sachin Tendulkar,[9] who invested 2.7 million dollars in the company.[10][11] In 2012, Accel partners invested Rs. 17.25 crore. In 2014, she signed Lionel Messi for Collectabillia.[12] In 2014, Anjana Reddy's Universal Sportsbiz (USPL), launched WROGN – a youth fashion and lifestyle brand. The Indian cricket team captain Virat Kohli is the face of the brand and also co-owns the brand.[13]
In 2015, Anjana collaborated with Shraddha Kapoor and launched Imara, a women's ethnic wear apparel brand. In 2018, Jacqueline Fernandez became the brand face of Imara.[14]
In 2016, Anjana launched Ms. Taken in collaboration with Kriti Sanon. Ms. Taken is a women's western wear brand.[15]
In 2018, Accel Partners invests $13.5 million in USPL. In 2019, Anjana partnered with Aditya Roy Kapoor[16] and launched men's fashion brand SINGLE.[17][18][19][20]
References[edit]
- ↑ Puri, Nikita (8 October 2016). "How Anjana Reddy is selling celebrity labels". Business Standard India. Retrieved 7 October 2019.
- ↑ PTI (2017-11-15). "USPL raises Rs100 crore, crosses $100 million valuation". Mint. Retrieved 2019-06-07.
- ↑ "Universal Sportsbiz: It's all in the game". Forbes India. Retrieved 2019-06-07.
- ↑ March 10, Saurav Bhanot; March 21, 2016 ISSUE DATE; March 11, 2016UPDATED; Ist, 2016 16:02. "Not averse to risks, Anjana Reddy, Founder, Universal Sportsbiz, says if you have a passion to start something of your own, take the plunge". India Today. Retrieved 2019-06-07.
- ↑ "Universal Sportsbiz: It's all in the game". Forbes India. Retrieved 2019-06-07.
- ↑ Dhyani, Kunal (2019-03-08). "RCB gets to major celebrity brands as title and back jersey sponsors". InsideSport. Retrieved 2019-06-07.
- ↑ "Accel Partners to invest in Universal Collectabillia". Articles.economictimes.indiatimes.com. 2012-07-30. Retrieved 2015-08-27.
- ↑ "Signed by the Greats | Business Standard News". Business-standard.com. Retrieved 2015-08-27.
- ↑ Aravind, Indulekha (2013-01-19). "Signed by the Greats". Business Standard India. Retrieved 2019-06-07.
- ↑ Variyar, Mugdha (2018-10-19). "Tendulkar-backed Universal Sportsbiz gets Rs 100 crore more from Accel". The Economic Times. Retrieved 2019-06-07.
- ↑ India, Press Trust of (2012-12-21). "'Collectabillia' to bring Sachin Tendulkar's autographed bat closer to fans". Cricket Country. Retrieved 2019-06-07.
- ↑ Dalal, Mihir (2014-05-07). "A Messi deal for memorabilia". Mint. Retrieved 2019-06-07.
- ↑ Anand, Shambhavi (2015-09-08). "Virat Kohli's fashion brand Wrogn to open 10 standalone stores this fiscal". The Economic Times. Retrieved 2019-06-07.
- ↑ "Jacqueline Fernandez the new face of IMARA". Indiablooms.com. Retrieved 2019-06-07.
- ↑ bhanushali, aarti (2016-09-22). "Kriti Sanon teams up with Anjana Reddy for 'Ms. Taken'". Deccan Chronicle. Retrieved 2019-06-07.
- ↑ "USPL collaborates with Aditya Roy Kapur to launch fashion brand SINGLE". Indian Retailer. Retrieved 2019-06-07.
- ↑ Anjana Reddy, A Telugu Entrepreneur, Built India’s First Celebrity Commerce Company!, ChaiBisket
- ↑ "Aditya Roy Kapur launches his own fashion brand "Single"". Mint newspaper. 28 March 2019.
- ↑ "USPL teams up with Aditya Roy Kapur to launch men's fashion brand SINGLE - Exchange4media". Indian Advertising Media & Marketing News.
- ↑ "Universal Sportsbiz to open around 1k stores, eyes Rs. 1,000 cr revenue by 2021 | Retail News India". Apparel Resources. 31 October 2018.
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