In a Box, LLC
| File:Book in a Box logo.svg | |
| Private | |
| ISIN | 🆔 |
| Industry | Publishing |
| Founded 📆 | |
| Founders 👔 |
|
| Headquarters 🏙️ | , , |
Area served 🗺️ | |
Key people | JT McCormick (President & CEO) |
| Products 📟 | Books on business, technology, fitness, professional development and higher education |
| Members | |
Number of employees | 29 (2017) |
| 🌐 Website | scribewriting.com |
| 📇 Address | |
| 📞 telephone | |
Book in a Box is an American book publisher based in Austin, Texas aimed at business professionals.[1] The company was founded in August 2014 by author and publisher Tucker Max and startup founder Zach Obront.[2][3]
History[edit]
The business was founded in August 2014 and was inspired by a discussion between Max and entrepreneur Melissa Gonzalez at a dinner hosted by New York-based venture capital firm LDV Capital. Gonzalez had asked Max how to write a book without it being detrimental to her business.[4] Max was initially dismissive, but actively began planning the business after the discussion and connected with Obront.[4]
In its first two months, the company made US$200,000 in revenue, and the founders decided to operate it without any formal funding from outside investors. The company hired publishing industry veterans to help them scale.[5][unreliable source?] In August 2016, Max and Obront removed themselves
In August 2016, Max fired himself as the company CEO and hired JT McCormick, a former Book in a Box client, to be the company's CEO and president.[6] Max continued to work for Book in a Box as the company's director of product.[6] In 2017, the company had 29 full-time employees and had worked with over 400 authors.[7] Between 2015–2017 the company made US$11.3 million in revenue.[8][9] Book in a Box was also ranked second in the 2017 Best Places to Work awards by the Austin Business Journal.[10]
In June 2018, Book in a Box re-branded the company as Scribe Media and expanded their book writing services to include a book workshop and coaching service, and multiple-tiers for their Scribe Writing service.[11][12]
Reception[edit]
Publishing industry publications have reported that the methods employed by Book in a Box to publish its books help diversify publishing.[13] Obront argues that this will lead to entirely new types of books, effectively breaking down the barriers to first-time authors being published.[14]
One group that has benefited from the company's product are minority tech executives. Female executivies like Gonzalez and Robin Farmanfarmaian have noted the power of publishing in developing their credibility, and how Book in a Box has helped in building that.[15]
The Book in a Box Method[edit]
In August 2015, Max and Obront published a book, The Book in a Box Method, which explained how to replicate their process and how following their method systematically will help save authors time and meet their goals.[16] Since it was published, the book has sold thousands of copies.[17]
The method was described as an attempt to “revolutionize publishing” by Newsweek, but some, such as Jellyfish founder Andrew Rhomberg, have criticized the model for its lack of novelty.[4]
References[edit]
- ↑ Brach, Eric (2017-12-26). ""Fratire" Comic Tucker Max Has New Literary Pursuit: Book in a Box". L.A. Weekly. Retrieved 2018-09-18.
- ↑ Bennett, Laura. "How Tucker Max Went From Chronicling His Drunken Sexual Conquests to Ghostwriting Tiffany Haddish's Memoir". Slate Magazine. Retrieved 2018-09-18.
- ↑ "Startup of the week: Book In A Box". The Bookseller. Retrieved 2018-09-18.
- ↑ 4.0 4.1 4.2 Tucker, Lindsay (October 10, 2015). "King of 'Fratire' Tucker Max Is Trying to Revolutionize Publishing". Newsweek. Newsweek LLC. Retrieved October 1, 2017.
- ↑ Medal, Andrew (July 28, 2015). "The 4 Steps a Startup Used to 'Book' $200K in 2 Months". Entrepreneur. Entrepreneur Media, Inc. Retrieved October 1, 2017.
- ↑ 6.0 6.1 Ginsberg, Leah (August 15, 2017). "Why firing himself as CEO was the best thing Tucker Max ever did for his start-up". CNBC. Retrieved October 1, 2017.
- ↑ Newfield, Jake (June 9, 2017). "My Interview with The Founder of Book in a Box". HuffPost. Oath, Inc. Retrieved October 1, 2017.
- ↑ Nathan Latka (September 22, 2017). "Book in a Box Passes $11.3m in Revenue, 500+ Authors". The Top (Podcast). Retrieved October 1, 2017.
- ↑ Andrew Warner (August 20, 2015). "How Tucker Max is disrupting the business of writing and publishing". Mixergy (Podcast). Retrieved October 1, 2017.
- ↑ "The List: Best Places to Work, micro category". Austin Business Journal. American City Business Journals. June 30, 2017. Retrieved October 1, 2017.
- ↑ "Book in a Box Rebrands as Scribe | Scribe Writing". Scribe Writing. 2018-06-15. Retrieved 2018-09-14.
- ↑ Cronin, Mike (August 2, 2018). "By allowing employees to bare their inner demons, Scribe Media has the ultimate open office". Austin Business Journal. Retrieved 2018-09-18.
- ↑ Hoang, Kristine (April 6, 2016). "Book in a Box: A Different Way to Diversify Books". Digital Book World. Retrieved October 1, 2017.
- ↑ "Q&A: Zach Obront, Co-Founder of Book in a Box". Kirkus Reviews. Kirkus Media, LLC. May 11, 2016. Retrieved October 1, 2017.
- ↑ Love, Dylan (April 25, 2016). "Women entrepreneurs have found a creative way to stand out from the crowd". Business Insider. Business Insider, Inc. Retrieved October 1, 2017.
- ↑ "THE 4-STEP BOOK IN A BOX PROCESS: HOW TO TURN YOUR KNOWLEDGE INTO A PROFESSIONALLY PUBLISHED BOOK IN JUST 15 HOURS". I Love Marketing (Podcast). Retrieved October 1, 2017.
- ↑ Douglas J. Foley (October 11, 2015). "HOP #16: How Book In A Box is changing an industry with co-founder Zach Obront". Happiness of Pursuit (Podcast). Retrieved October 1, 2017.
External links[edit]
This article "Book in a Box" is from Wikipedia. The list of its authors can be seen in its historical and/or the page Edithistory:Book in a Box. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.
