Efficy
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| Founded | 2005 |
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| Type | Public Limited Company |
| Headquarters | Brussels, Belgium |
| CEO | Cédric Pierrard |
| Activity | B2B Commerce |
| Products | CRM and Marketing Automation software |
| Number of employees | 550 (2022) |
| Website | https://www.efficy.com/ |
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| Turnover | €60 millions € (2021) |
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Catégorie:Article utilisant une Infobox Efficy SA is a Belgian software company headquartered in Kraainem, Flemish Brabant, Flanders, Belgium. They provide private and public organizations with CRM (Customer Relationship Management) software.
Founded by Cédric Pierrard and Robert Houdart in 2005, the company counts today more than 550 employees in 13 countries. Efficy has offices in many countries such as France, Netherlands, Spain, Denmark, Norway, Sweden and Hong Kong.ong.
History[edit]
Efficy was founded in 2005 by Cédric Pierrard and Robert Houdart (creator of the chess engine Houdini, which won the world championship three times in a row). They were colleagues together at a company editing a collaborative platform (LinkSoftware) that went bankrupt soon after. Seeing the possibilities, they offered to buy the company, supported by a business angel (Philippe Weill) but, in the end, they sold this company and created Efficy. After buying their second company (Expand it) and 8-10 months of development they reached their first Minimum Viabe Product.
Between this period and 2019, Efficy kept growing and Cédric and Robert acquired many companies in various European countries (cf. below)
In 2019, Fortino entered Efficy's private equity to support them in their growth.
In 2021, French private equity firm Apax Partners strengthened its existing shareholding structure.
Acquisitions[edit]
- 2011 : acquisition of Next Application E-link (France) Turnover: 650k€, Headcount: 10 people
- 2011 : acquisition of Expand It (France) Turnover: 100k€, Headcount: 2 people
- 2012 : acquisition of Valticha (Switzerland) Turnover: 400kCH, Headcount: 3 people
- 2013 : acquisition of Winris (Netherlands) Turnover: 1,5M€, Headcount: 15 people
- 2014 : acquisition of Sowdis (France) Turnover: 1M€, Headcount: 13 people
- 2016 : acquisition of Royal App Force, Gamification Mobile App provider (Belgium) Headcount: 5 people
- 2017 : acquisition of Desico, editing VentePartner software, CRM provider (France) Turnover: 900k€, Headcount: 15 people
- 2018 : acquisition of E-Deal, CRM provider (France) Turnover: 9M€, Headcount: 80 people
- 2019 : acquisition of SumaCRM, CRM provider (Spain) Turnover: 600k€, Headcount: 15 people
- 2020 : acquisition of INES CRM, CRM provider (France) Turnover: 4,5m€, Headcount: 16 people
- 2021 : acquisition of WebCRM, CRM provider (Denmark) Turnover: 5M€, Headcount: 40 people
- 2021 : acquisition of PerfectView, CRM provider (Netherlands) Headcount: 50 people
- 2021 : acquisition of Apsis, Marketing automation provider (Sweden) Headcount: 200 people
Awards[edit]
In 2020, Efficy was a finalist for the Company of the Year contest organized by EY in Belgium.
References[edit]
https://www.starterstory.com/crm-software https://www.starterstory.com/stories/efficy
https://tracxn.com/d/acquisitions/acquisitionsbyEfficy
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