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Marc Nohr

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Marc Nohr
File:Marc Nohr.jpgMarc Nohr.jpg Marc Nohr.jpg
Born
🏳️ NationalityBritish
🎓 Alma materUniversity of London
University of Oxford
London Business School
💼 Occupation
Co-founder of Kitcatt Nohr
Chairman of Fold7, Group CEO Miroma Group, Agencies[1]
JW3 Chairman[2]
IPA CLG Chair[3]

Marc Nohr is a creative entrepreneur best known for co-founding integrated agency Kitcatt Nohr. He is currently the Chairman of London advertising agency Fold7 and Group CEO of Miroma Group, agencies.


Early career

In his early years, Nohr was a child actor with stints in TV, radio and theatre for the likes of Channel 4 and the BBC. After attending Oxford and London universities, Nohr embarked on a career as a freelance journalist, writing for broadsheets and specialist arts titles. He also appeared as a commentator on advertising on the BBC[4] and Sky.

Career

Advertising career

Nohr's first agency role was as an account handler, then transitioning into creative. He became executive creative director of Burnett Direct Marketing, before moving on to become managing director.[5]

In 2001 he started his own agency alongside industry friends, Paul Kitcatt, Vonnie Alexander and Jeremy Shaw, forming Kitcatt Nohr Alexander Shaw.[6] In the same year he was the founding columnist for Financial Times's weekly supplement for the creative and media sectors, writing about creativity in business.

In 2007, Nohr was voted number 1 in Marketing Direct's 'Agency Power 100.'[7]

In 2011 he was named CEO of Kitcatt Nohr Digitas,[8][9] when the agency was acquired by Publicis Groupe and merged with Digitas.[10]

He joined advertising agency Fold7 in April 2015 as its CEO.[11][12][13][14] Fold7 has global clients including Carlsberg,[15] Hilton[16] and Amazon.[17]

In 2019, global marketing services collective The Miroma Group took a majority stake in Fold7 and invited Nohr to become Group CEO, Agencies.[18]

In 2020, Marc was made a lifetime Fellow of the IPA for his exceptional contribution to UK advertising.

Investments and non-executive roles

Nohr is an active investor and advisor to tech start-ups in the mobile, delivery and entertainment sectors, including the app exchange TapDaq which sold last month (November 2018).[19] He has a long history of advising charities nationally and internationally including Red Cross,[20] UNICEF, Greenpeace,[21] NSPCC,[22][23][24] Cancer Research and the Tate.[25][26]

He's currently Chairman of JW3 (Jewish Cultural Centre) and was a member of the advisory boards of independent digital agency Zone, Social Chain and digital re/invention company Pivot.[27]

Other roles

Nohr has been twice elected to the board of the Institute of Practitioners in Advertising,[28] chaired the Direct Marketing Association awards, was awarded Honorary Life Fellow of the Institute of Direct and Digital Marketing for services to training[29][30] and is currently the chair of the IPA Commercial Leadership Group.

Nohr has spoken at various marketing conferences around the world including Canada, Cape Town and Korea, and has spoken at the London Business School and at the Institute of Directors. He also runs training seminars internationally for brands on a variety of subjects[31] and has contributed to several books including the 2nd edition of Industrial Organization, published by the Financial Times and Prentice Hall.

A champion of flexible working, Nohr was named one of the top 50 Powerhouses of flexible working by Timewise in 2020, and was subsequently interviewed by the BBC[32] and Radio 4.[33]

Nohr is also a qualified instructor in the Israeli system of self defence, Krav Maga, and founder of the martial arts school London Krav Maga.

Awards

2020 Powerwise top 50 winner

References

  1. "» Marc Nohr".
  2. "Our People | JW3".
  3. "Marc Nohr to head up IPA commercial leadership group - DecisionMarketing".
  4. "Ed Miliband image: Advertising advice on leader rebrand". BBC. 22 November 2011.
  5. "Burnett rebrands to create 'ethical' full service shop". Marketing magazine. Retrieved 26 December 2015.
  6. Grossman, Wendy (5 September 2005). "Starting out". The Daily Telegraph.
  7. "Nohr heads Power 100 agency leaders". Marketing Magazine. 25 April 2008.
  8. "Agency of the Year: Direct Agency of the Year – Kitcatt Nohr". Marketing Magazine. 20 December 2006.
  9. "Marc Nohr, Kitcatt Nohr Digitas". Campaign magazine. Retrieved 26 December 2015.
  10. Williams, Matt (3 March 2011). "Publicis buys Kitcatt Nohr to merge with Digitas". Campaign Magazine.
  11. Degun, Gurjit (19 March 2015). "Nohr named Fold7 chief executive". Campaign Magazine.
  12. "Fold7 appoints former Kitcatt Nohr co-founder Marc Nohr as CEO". The Drum. Retrieved 26 December 2015.
  13. "Kittcatt Nohr Co-founder Marc Nohr Joins Fold7". LBBOnline. Retrieved 26 December 2015.
  14. "Nohr start-up 'the first of many' says bullish Mentor.(Kitcatt Nohr Alexander & Shaw to get venture capital from Mentor Marketing)(Brief Article) – Precision Marketing". Highbeam.com. Archived from the original on 11 September 2016. Retrieved 27 December 2015. Unknown parameter |url-status= ignored (help)
  15. "Carlsberg takes Danish rebrand global".
  16. "Fold7 creates new global ad campaign for Hilton hotels".
  17. "Fold7 picks up Audible creative account".
  18. "Miroma Group takes majority stake in Fold7". www.campaignlive.co.uk. Retrieved 2020-03-05.
  19. "Tapjoy on Tapdaq acquisition: "We hadn't found the right combination of great team and differentiated tech until now"".
  20. McCurry, Patrick (23 January 2002). "Tips for would-be charity consultants". The Guardian. Retrieved 27 December 2015.
  21. LEE, JEREMY. "Ethical DM agency Lion hands its pounds 1m brief to MediaVest – Media news – Media Week". Mediaweek.co.uk. Retrieved 27 December 2015.
  22. Sandison, Nikki. "NSPCC launches domestic violence fundraising drive". Marketing. Retrieved 27 December 2015.
  23. Bold, Ben. "NSPCC seeks new donors with shocking birthday card". Campaign magazine. Retrieved 27 December 2015.
  24. Bold, Ben (18 October 2005). "IDM unveils Creative Academy educational initiative". Brand Republic.
  25. "FUNDRAISING RESEARCH: HAVE YOU DONE YOUR HOMEWORK?". Third Sector. 15 January 2003.
  26. Acland, Holly (25 July 2003). "THINK TANK: Charities – The art of giving". Campaign magazine.
  27. "Eden blooms at JW3 opening". The Jewish Chronicle. Retrieved 26 December 2015.
  28. "IPA Council". IPA.
  29. "IDM hands five marketers Honorary Life Fellows status". Campaign magazine. 26 March 2009.
  30. "IDM Fellowships for Kitcatt Nohr's Marc Nohr and Chris Warren of TMW". Marketing. Retrieved 26 December 2015.
  31. Bold, Ben (18 October 2005). "IDM unveils Creative Academy educational initiative". Brand Republic.
  32. https://www.youtube.com/watch?v=gBdkH5YBDdI
  33. https://www.youtube.com/watch?v=d6s-uF3IErg

External links


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