Mort Fertel
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| Mort Fertel | |
|---|---|
.jpg) Mort Fertel photo on white (cropped).jpg Portrait photograph of Mort Fertel, 2021 | |
| Born | |
| 🎓 Alma mater | Wharton School of the University of Pennsylvania |
| 💼 Occupation | Author, Marriage counselor, CEO, |
| 🏢 Organization | MarriageMax, SudShare |
| Notable work | Marriage Fitness |
| 👩 Spouse(s) | Ari Fertel |
| 🌐 Website | marriagemax |
Mort Fertel is an American author and entrepreneur. He is the creator of Marriage Fitness, a marriage improvement program,[1] and is also the co-founder and CEO of SudShare, an on-demand laundry service company.[2]
Life and career[edit]
Mort Fertel was educated at the Wharton School of the University of Pennsylvania. He worked on Wall Street, then founded a direct mail advertising company, which he subsequently sold.[1] He later became CEO of an international non-profit organization, and married his wife, Ari Fertel.[3] Over the course of two years, he lost a newborn son and twin daughters days after birth, leading to a breakdown in his marital relationship.[4] Mort Fertel expressed disappointment with how little existing marriage counseling services helped him and his wife, and decided to create his own self-help program.[5] The program evolved into a self-published book, Marriage Fitness, which eventually expanded into a marriage counseling service, MarriageMax.[1]
In 2004, Baltimore City Mayor Martin O'Malley and County Executive James T. Smith Jr. declared October 24 through October 31 of that year "Marriage Fitness Week."[1]
On December 8, 2004, the 63rd anniversary of Pearl Harbor, president George W. Bush called for Americans at home to reach out to support their troops.[6] A few days later, Fertel partnered with author Erin Brown Conroy to give away their books for free to all active duty military families who requested them.[7]
In 2017, Mort Fertel's triplet children developed SudShare, an on-demand laundry service facilitated through an app.[8][9] In 2018, SudShare was incorporated, with Mort Fertel taking the role of CEO.[2]
References[edit]
- ↑ 1.0 1.1 1.2 1.3 Reimer, Susan (October 17, 2004). "Fitness program for a flabby marriage". Baltimore Sun. Retrieved 2021-11-19. Unknown parameter
|url-status=ignored (help) - ↑ 2.0 2.1 Mirabella, Lorraine (November 15, 2021). "Pikesville father and son roll out national 'Uber for laundry' concept". The Baltimore Sun. Archived from the original on November 16, 2021. Retrieved November 16, 2021.
- ↑ Rubner, Naomie (2019-12-25). "Unlocking Hearts". Mishpacha Magazine. Retrieved 2021-11-19. Unknown parameter
|url-status=ignored (help) - ↑ Weil, Elizabeth (2012-02-07). No Cheating, No Dying: I Had a Good Marriage. Then I Tried To Make It Better. Simon and Schuster. ISBN 978-1-4391-6826-4. Search this book on
- ↑ "Book outlines new plan for a healthy marriage". St. Cloud Times. Saint Cloud, Minnesota. 2004-10-25. p. 15. Retrieved 2021-11-24 – via Newspapers.com.
- ↑ Press, Associated (2004-12-08). "Help troops, Bush urges U.S." Deseret News. Retrieved 2021-12-14.
- ↑ "Authors answer President's call to support military families this holiday". St. Mary and Franklin Banner-Tribune. Franklin, Louisiana. 2004-12-22. p. 5. Retrieved 2021-11-24 – via Newspapers.com.
- ↑ Kaleb, Roedel (September 22, 2021). "Baltimore-based SudShare rolls out platform in Reno". Northern Nevada Business Weekly. Retrieved 2021-10-29.
- ↑ Daleo, Jack (November 15, 2021). "Sudshare wants to be the Uber for laundry". Modern Shipper. Archived from the original on November 15, 2021. Retrieved November 16, 2021.
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