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Nebula (streaming service)

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WatchNebula
Type of site
Video on demand
Available inEnglish
FoundedMay 23, 2019; 5 years ago (2019-05-23)
Headquarters
United States
Area servedWorldwide
OwnerStandard
Founder(s)Dave Wiskus
CEODave Wiskus
Websitewatchnebula.com
RegistrationSubscription to WatchNebula.com required to access entire library.
Current statusActive

Nebula Streaming Service or WatchNebula is a global independent video-on-demand streaming service provider. Nebula was started founders Dave Wiskus and 75 creators that were part of the Standard.TV creator community and is meant to complement creators other distribution channels, namely YouTube and podcast platforms.[1] It is owned as a joint venture between Standard and the creators, and profit is divided 50/50 between the creators and Standard, with the creator pool paid out based on watch time.[2]

History[edit]

The idea was started and discussed as part of the Standard.TV creator community discussions online and at VidCon, and originally had involvement from CGP Grey and Philipp Dettmer, but they left before Nebula launched on May 23, 2019 with about 75 creators.[1] Nebula has grown substantially since starting, with over 110 creators and 5000 videos on the platform, and reaching over 100,000 subscribers in July of 2020[3], 150,000 subscribers in November 2020[4], and 200,000 subscribers in February of 2021[5], making it one of the most successful YouTube rival platforms.[6]

Programming[edit]

It currently has over 100 creators and channels, with most of the content also on YouTube or podcast platforms, but there are also Nebula Originals that are made by one or more creators and is only available on the platform.[4] Most creators have some original content only on the platform and most of the content on the platform is sponsorship free unlike the same videos on YouTube, and there are also no ads on the platform.[2] Nebula's parent company Standard also launched an in-house production company Standard Studios to help it's creators with production, editing, and graphics for both Nebula Originals and videos that are also hosted both on Nebula and elsewhere.[5]

Nebula's video content library is categorized in these categories: Animation, Explainers, Film & TV, Gaming, History, Music, Originals, Science & Engineering, Technology, and Writing. Some of its better known creators include City Beautiful, Hbomberguy, Lindsay Ellis, Legal Eagle, Austin McConnell, MinuteEarth, Tom Scott, Volksgeist, and Wendover Productions. Many of these creators are also some of the top Patreon earners [7] and have been called the "Smart Youtuber Mafia"[6]. Nebula also doubles as a podcast platform with various audio podcasts, mostly by the same creators as it's video content. Nebula is accessible through multiple platforms, including computers, smartphones, tablets, or other smart devices via a modern web browser, or their iOS and Android apps. Apple TV, FireTV, Roku, and other device apps are being actively developed but not yet available.[3]

Promotion[edit]

The streaming service is mostly promoted through content creators promoting the site on their other platforms, as it does not pay to advertise elsewhere or have any publicists on staff.[8][3] They have had a long-standing promotion with CuriosityStream to promote a bundle subscription for both services, which has lead to a substantial part of growth of both services.[9][10]

References[edit]

  1. 1.0 1.1 Hale, James (June 10, 2019). "Creators Can't Always Take Risks With Their Content. That's Why YouTuber Community Standard Built Nebula — A Platform For Its Creators To Experiment". TubeFilter. Retrieved December 13, 2020. Unknown parameter |url-status= ignored (help)
  2. 2.0 2.1 "FAQ". WatchNebula. Retrieved December 13, 2020. Unknown parameter |url-status= ignored (help)
  3. 3.0 3.1 3.2 Hale, James (July 24, 2020). "Creator-Owned Streaming Service Nebula Hits 100,000 Monthly Paying Subscribers". TubeFilter. Retrieved December 13, 2020. Unknown parameter |url-status= ignored (help)
  4. 4.0 4.1 Hale, James (November 4, 2020). "Creator Community Standard Beefs Up In-House Video Production With Acquisition Of Studio Mighteor". TubeFilter. Retrieved March 30, 2021. Unknown parameter |url-status= ignored (help)
  5. 5.0 5.1 Hale, James (February 22, 2021). "Creator Community Standard Launches In-House Studio Offering Production Resources To All Digital Creators". TubeFilter. Retrieved March 30, 2021. Unknown parameter |url-status= ignored (help)
  6. 6.0 6.1 Molloy, David (March 6, 2021). "Why popular YouTubers are building their own sites". BBC.com. BBC. Retrieved March 30, 2021. Unknown parameter |url-status= ignored (help)
  7. "Top Patreon Video". Graphtreon.com. Graphtreon LLC. March 30, 2021. Retrieved March 30, 2021. Unknown parameter |url-status= ignored (help)
  8. VanDerWerff, Emily (April 4, 2020). "Quibi — the new short-form streaming service for your phone — explained". Vox. Retrieved December 13, 2020. Unknown parameter |url-status= ignored (help)
  9. Ben Munson, "CuriosityStream claims more than 13M paid subscribers", Fierce Video, January 22, 2020
  10. "CuriosityStream & Nebula FAQ". CuriosityStream. December 12, 2020. Retrieved December 13, 2020. Unknown parameter |url-status= ignored (help)

External links[edit]


Category:Documentary film production companies Category:Subscription video on demand services Category:Internet television Category:Film production companies of the United States Category:American companies established in 2019

Nebula (Streaming Service)[edit]

Resubmission 3/30/21[edit]


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