The Uplifters' Prima
CBD industry | |
ISIN | 🆔 |
Founded 📆 | 2018 |
Founder 👔 | Christopher Gavigan, Jessica Assaf, and Laurel Angelica Myers |
Headquarters 🏙️ | Santa Monica, California |
Area served 🗺️ | |
Products 📟 | Beauty & wellness |
Members | |
Number of employees | |
🌐 Website | www |
📇 Address | |
📞 telephone | |
The Uplifters' Prima is a brand focused on hemp-based cannabinoids which provides some health benefits to users. The company was launched in June 2019 by Christopher Gavigan, Laurel Angelica Myers and Jessica Assaf and is a privately held Public Benefit Corporation (PBC) based in Santa Monica, California.. Gavigan is the co-founder of natural beauty company The Honest Company.[1]
History[edit]
Prima was founded in 2019 to provide information about the potential benefits of the hemp derivative CBD, and eventually selling CBD-related products. Prima's hemp is grown in Oregon with oversight by the Oregon Department of Agriculture.[2] Using organically grown hemp, Prima utilizes a slow extraction process to produce blend of CBD and other minor cannabinoids.[3] With this hemp extract Prima launched their initial three products in the wellness and beauty industry.[4] In July 2019, Prima launched two additional products focused on restoration and recovery of muscles.
In 2020, the company achieved the B Corporation (B Corp) Certification[5] and announced a retail partnership with Sephora.[6] In May 2021, H Venture co-led Prima’s $9.2 million seed round in May with Defy Partners, Greycroft and Lerer Hippeau. According to Gavigan, the company will use the funding to continue product development and support operations. [7][1][8]
External links[edit]
References[edit]
- ↑ 1.0 1.1 "Prima Raises $9 Million for CBD-Infused Beauty Products | Los Angeles Business Journal". labusinessjournal.com. Retrieved 2021-10-12.
- ↑ "Santa Monica's Prima Raises a 'Seed-Plus' Round for Its CBD Supplements". dot.LA. 2021-05-21. Retrieved 2021-10-12.
- ↑ "Honest Company co-founder Christopher Gavigan has a new, and newly funded, CBD startup called Prima". TechCrunch. Retrieved 2021-10-12.
- ↑ "Stop Censoring CBD". Above the Law. Retrieved September 22, 2021.
- ↑ Shapiro, Katie. "High Country: How Prima is positioning to become the Patagonia of CBD". www.aspentimes.com. Retrieved April 26, 2021.
- ↑ Toast, Maria Loreto, The Fresh. "Sephora creates CBD standards for products". chicagotribune.com. Retrieved April 26, 2021.
- ↑ "H Venture Partners closes $10M debut fund targeting science-based brands". TechCrunch. Retrieved 2021-10-12.
- ↑ "Prima doubles retail footprint with expansion to The Vitamin Shoppe". Glossy. 2021-10-06. Retrieved 2021-10-12.
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