Steve Wiideman
| Steve Wiideman | |
|---|---|
| File:SobYuuZATVSJeOXGXq5Y DSCF0735.jpgSobYuuZATVSJeOXGXq5Y DSCF0735.jpg Wiideman in 2025 | |
| Born | Steve Wiideman July 3, 1976 Newport Beach, California, U.S. |
| 🏳️ Nationality | American |
| 🏫 Education | Westwood College of Technology (B.S.) |
| 💼 Occupation |
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| 📆 Years active | 2000–present |
| Known for | Work in search engine optimization Co-author of SEO: Strategy & Skills |
| Title |
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| 🏅 Awards |
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| 🌐 Website | stevewiideman |
Steve Wiideman (born July 3, 1976) is an American consultant, author, and educator known for his work in search engine optimization (SEO) and digital marketing. He is the co-author of the textbook SEO: Strategy & Skills[1] and has served as an adjunct professor at California State University, Fullerton and the University of California, San Diego.
Early life and education
Born Steven John Wiideman in Newport Beach, California to Marilyn Ann Threlfall and Randall Norman Wiideman. He was raised in Anaheim and Stanton and was a student at Western High School in Anaheim with classmate Tiger Woods. He served in the United States Army Infantry from 1994 to 1997, where he earned the Army Achievement Medal
Academic roles
Wiideman has served as an adjunct professor at both California State University, Fullerton and the University of California, San Diego, where he teaches courses in search engine marketing and optimization.[2][3]
Career
Wiideman began his career in IT and digital marketing roles at companies including IBM Global Services and Disney Parks and Resorts Online. In 2005[4], he started a freelance SEO consultancy, later incorporating as Wiideman Consulting Group in 2015.
In 2018, he was recognized as the Industry MVP at Conductor’s Searchies Awards, according to an interview published in VoyageLA Magazine.[5]
Wiideman has provided SEO consulting for companies in sectors such as retail, hospitality, and technology, including brands like Skechers, IHOP, and Public Storage.
A 2023 article in Entrepreneur Asia Pacific noted his involvement in strategy and oversight for digital marketing campaigns for clients including Disney, Linksys, Applebee’s, Jollibee, and Honda.[6]
Publications
In 2021, Wiideman co-authored SEO: Strategy & Skills with Professor Scott Cowley of Western Michigan University. The book is used in digital marketing programs across multiple U.S. universities. That same year, he published his first industry article, "Scaling Search Engine Visibility for Franchises: A Guide for Multi-Location Brands."[7]
He has contributed to trade publications and appeared in interviews discussing SEO and digital strategy, including in Entrepreneur[6][8] and CNBC.[9]
Public activities
Wiideman has appeared as a speaker at several industry conferences and contributed to industry podcasts and webinars.[10][11] In 2013, he was quoted in Vice as a search engine optimization consultant, discussing keyword-based content strategies in the context of music streaming platforms.[12]
Military service
Steve Wiideman served in the United States Army during the late 1990s. He underwent training at Fort Benning, Georgia, and was awarded the Army Achievement Medal.
Recognition
- In 2006, Steve Wiideman was selected as one of only five college students across the United States to receive the Career College Association's G.R.E.A.T. Award (Graduate Recognition for Excellence, Achievement, and Talent). The award recognized his academic excellence, leadership skills, and commitment to community service.
- During his service, he was recognized with the Army Achievement Medal for his discipline, strategic thinking, and team coordination.
- In 2023, he was featured by notable publications such as Search Engine Journal[13] for his contributions to search strategy and his mentorship of upcoming marketers.
References
- ↑ "SEO: Strategy & Skills". Stukent. Retrieved August 1, 2025.
- ↑ "Wiideman, Steven". extendedstudies.ucsd.edu. Retrieved 2025-08-07.
- ↑ "Steve Wiideman Interview - Digital Marketing | CSUF". extension.fullerton.edu. Retrieved 2025-08-07.
- ↑ "Family Vacations at Disney Parks & Resorts". disneyparks.disney.go.com. Retrieved 2025-08-05.
- ↑ "Inspiring Conversations with Steve Wiideman of Wiideman Consulting Group".
- ↑ 6.0 6.1 Roy, Ritesh (2023-02-07). "10 CEOs To Watch Out For In 2023". Entrepreneur. Retrieved 2025-08-07.
- ↑ Wiideman, Steve (2021-01-01). "Scaling search engine visibility for franchises: A guide for multi-location brands". Journal of Digital & Social Media Marketing. 9 (1): 22–31. doi:10.69554/HLWY6551. Unknown parameter
|article-number=ignored (help) - ↑ Kooser, Amanda C. (2009-02-16). "Your Site + SEO = High Search Rankings". Entrepreneur. Archived from the original on 2025-05-22. Retrieved 2025-08-08. Unknown parameter
|url-status=ignored (help) - ↑ Levy, Ari (2014-08-07). "Has Google lost control of its anti-spam algorithm?". CNBC. Retrieved 2025-08-08.
- ↑ Rockstar CMO – "The Who’s Driving the Bus? SEO, Steve Wiideman, Cocktail for Change and a Parrot", Episode 74
- ↑ BrightLocal Podcast – "Navigating Big Brand Local SEO with Steve Wiideman"
- ↑ Abraham Riesman, "Meet A1 MoufPiece, the Search-Optimized Rapper", Vice, February 27, 2013.[1]
- ↑ Csutoras, Brent (2014-11-14). "Step-By-Step SEO Strategy Development: An Interview With Steve Wiideman". Search Engine Journal. Retrieved 2025-08-08.
External links
- Official website
- Steve Wiideman – Author at Wordtracker
- Interview on CXOTalk
- Rockstar CMO Podcast appearance
- BrightLocal Podcast: Navigating Big Brand Local SEO
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