Factory Berlin
Factory Berlin is a startup hub and office park. The name is related to Andy Warhol’s Factory in New York.
Factory Berlin has locations in Mitte and Görlitzer Park. They host community events at both locations.
It has housed well-known startup companies including 6Wunderkinder, SoundCloud, Twitter, Uber and Zendesk, and long-established corporates including Siemens, Deutsche Bank and Audi. These companies cooperate as business incubators for other entrepreneurs and new startups, offering them workspace, networking, creative input, consulting services (legal, business plans, financing, pitching etc.) and other support at the Factory Berlin campus for free. Factory calls this model "organic acceleration", as opposed to seed accelerators, which usually ask for shares in participating companies.
In February 2015, Factory Berlin was the location of the first Startup Europe Summit.
Introduction[edit]
In April 2012, Techcrunch[1] broke the news that Angel Investors JMES were partnering with S&P Real Estate to develop a tech-hub called Factory - an office building developed on the site of the former Oswald Brauerei in Berlin’s central Mitte. “We are creating a campus where startups can learn from each other and use collective knowledge to overcome early stage hurdles,” said Simon Schaefer, founder.[1]
In November 2012, Google pledged €1 million ($1.27M) over three years to Factory through its Google for Entrepreneurs program.[2][3][4] When it officially opened on 11 June 2014,[5][6] it had 16.000 sqm and residents such as SoundCloud, 6Wunderkinder (developers of Wunderlist), Zendesk, Twitter and Mozilla.[7][8][9][10][11]
Factory Berlin's 2014 was showcased in an animated infographic, Year 2014 in Review. Highlights include the 83 million euros raised by Factory startups, the 505+ press articles written about Factory (from 12 different countries) and the 102 events held on campus. The infographic also noted the number of different nationalities (33) and the proportion of women working on campus (39%).[12]
Organic acceleration[edit]
Factory is associated with a novel model of business acceleration - organic acceleration.[13][14] This model fosters entrepreneurship through a hands-off approach by providing frameworks that support entrepreneurs. Frameworks include networking software, high tech real estate and community oriented co-working spaces. It differs from traditional accelerator and incubator models as there is no structured curriculum and as no equity is taken or money invested in the startups involved.
Site history[edit]
The building is a former brewery (Oswald-Brauerei), located on the Eastern side of the former Berlin Wall.[15][16] One side of the main building - which now has open-plan wooden flooring, full-height glass, and terraces - actually formed part of the interior of the Wall.[17] The campus is located right beside the Gedenkstätte Berliner Mauer on Bernauer Straße [18] When Berlin was a divided city, the Berlin Wall erected in 1961 ran along this street.[19] Bernauer Straße became famous for escapes from windows of apartment blocks in the eastern part of the city, down to the street, which was in the West.[20] The main building has been refurbished and extended with two additional floors by Berlin-based architect Julian Breinersdorfer[21].
Events[edit]
Pre opening[edit]
On 29 September 2012, Factory teamed up with Pirate Summit to host David McClure, the other Geeks On A Plane and 140 key players in Berlin's startup ecosystem.[22][23] Geeks On A Plane is an organized tour to explore the world of entrepreneurship beyond Silicon Valley, to understand local ecosystems and to explore cross-border opportunities and emerging trends.[24]
Factory organized the Berlin Innovation Consensus 2013, which ran on 31 August and 1 September 2013.[25] Experts from fields including policy, academia, industry and those from the startup world came together to discuss how to nurture innovation and entrepreneurial engagement in Germany.[26]
On 12 May 2014, Rob Moffat and Daniel Waterhouse from Balderton Capital hosted Office Hours at Factory.[27]
Post opening: 2014[edit]
Factory Berlin officially opened on 11 June 2014[5][6] with 16.000 sqm and residents such as SoundCloud, 6Wunderkinder, Zendesk, Twitter and Mozilla.[7][8][9][10][11] Eric Schmidt, Executive Chairman of Google, was the keynote speaker at the Opening of Factory Berlin,[28] and described the location as “perfect for the renaissance to come”.[29] The Opening was also attended by the Mayor of Berlin, Klaus Wowereit, and the Factory Founders Simon Schaefer and Udo Schloemer.[30]
On 23 July Accel Partners hosted Office Hours for early stage startup teams in Berlin looking for investment. Michael Treskow, Vice President at Accel Partners, and Sonali De Rycker, Partner at Accel Partners, both met with startups throughout the day to speak with them about their businesses and future plans.[31]
Hackidemia hosted a monthlong MakerCamp at Factory in August which culminated in a Demo Day held on the top floor on 27 August.[32][33] Hackidemia's mission is to empower children to be creators of technology through hands-on workshops, training, and entrepreneurship in order to address local challenges while creating or supporting sustainable mobile labs for children.[34]
The Stanford d.school and the Hasso Plattner Institute of Design Thinking hosted their International Design Thinking Week at Factory in the first week of September. Students and participants from around the world came together to develop new solutions to inspire collaboration in co-working spaces.[35]
Google Launchpad Berlin was held at Factory between 29 September and 3 October 2014 and was attended by US Ambassador John B. Emerson[36] Google Launchpad is a one-week pre-incubation program organized by Google for early stage startups focused on topics including product strategy, UX/UI, engineering, digital marketing and presentation skills.[37]
On 12 October, 50 finalists came to Factory for the Gründer Garage closing ceremony.[38] Gründer Garage is an innovative competition for German-speaking, early stage entrepreneurs.[39] 3M, Google, Allianz, Volkswagen, Stiftung Entrepreneurship, Factory and many other organizations came together to support entrepreneurs bring their ideas to reality through events, workshops and mentor sessions.[40]
Audi partnered with Factory to launch its Sharedfleet initiative in late October.[41][42] Audi's Sharedfleet is a pay-per-use car sharing system that was pioneered by in Berlin by Factory.[43]
On 18 November, Edition F held an event called 'Die 25 Frauen für die digitale Zukunft' (25 Women for the Digital Future) to celebrate female contribution to the tech industry.[44][45]
2015[edit]
Michelin starred chef Tim Raue opened his fourth Berlin based restaurant, studio TIM RAUE,[46] on the Factory Berlin campus on 15 January 2015.[47][48][49][50] On the same day, children from the Herman Nohl Schule came to Factory to gain insight into the world of entrepreneurship as part of an initiative from Rock It Biz.[51][52]
The first Startup Europe Summit (SES) was held at Factory Berlin on 12 and 13 February, in cooperation with the European Commission.[53] SES 2015 took place over the course of two days and across two stages. Speakers included European Commissioners Günther H. Oettinger and Andrus Ansip, Israeli VC, Yossi Vardi, and Marie Ekeland of France Digitale. The closing speech was given by the Ex-Vice President of the European Commission and current Special Envoy for Startups,[54] Neelie Kroes. SES 2015 was live streamed and videos of the event have been made available. The schedule and photos of the event are also available online.[55][56]
On 25 February, the Swedish Prime Minister, Stefan Löfven, visited Factory Berlin before meeting with Angela Merkel.[57][58] Later that day, Twitter held a dinner on Factory's top floor to celebrate female contribution to the company.[59][60]
Factory Berlin hosted two weeks of GE Garages from 16 to 28 March.[61] GE Garage events included workshops and talks on 3D printing, the Future of Work, Health 4.0 and Women in Tech.[61][62]
Residents[edit]
Startup companies and organisations residing at Factory Berlin include (as of 1 November 2015):
CareerFoundry, dataArtisans, easybooking.at, Edition F, Freeletics.com, GoButler, Google, JMES Investments, Kenkou, Limemakers, Lufthansa Innovation Hub, Merisier, Ohlala.com, Teamleader, TheNewMotion, phonedeck, relayr, SoundCloud, Twitter, Uber, unu motors, versus.com, Zendesk[63]
Former Residents[edit]
Former residents of Factory Berlin include:
Humboldt Institute for Internet and Society, Iconpeak, KPMG, Mentor, Mozilla, MyFitnessPal, One Spark, Refined Invest, Run a Shop, Silicon Allee, TapTalk, Toast, Urlist, Views, Wunderlist
International Expansion[edit]
On 5 April 2015 it was announced that Factory Berlin co-founder Simon Schäfer would begin building additional Factory campuses in other cities, in order to expand the network internationally, turning over local operations to co-founder and real estate developer, Udo Schlömer.[64]
On 6 March 2017 TechCrunch reported Factory raised €1M by Round Hill Capital, 500 Startups, Elkstone Capital, Makers.do and several angel investors including Christian Reber, Matthias Ummenhofer, Florian Moerth, Moritz Sell and others to expand across Europe.[65]
Gallery[edit]
See also[edit]
References[edit]
- ↑ 1.0 1.1 "Berlin's Startup Innovators Create A Factory To Call Their Own". TechCrunch.com. 2012-04-25. Retrieved 2015-05-07.
- ↑ Nina Fowler (2012-11-13). "Google pledges €1M to Berlin startub hub The Factory". Reuters.com. Retrieved 2015-05-07.
- ↑ Nadine Schimroszik. "How poor but sexy Berlin has tapped talent to be Europe's startup capital | Technology". Theguardian.com. Retrieved 2015-05-07.
- ↑ Torry, Harriet (2013-02-12). "Berlin Project Lures Tech Start-Ups". WSJ. Retrieved 2015-05-07.
- ↑ 5.0 5.1 "Photo essay: Startup 'Factory' finally opens in Berlin". Tech.eu. 2014-06-12. Retrieved 2015-05-07.
- ↑ 6.0 6.1 "Google Launches The Factory, a Berlin Startup Incubator - Digits - WSJ". Blogs.wsj.com. 2014-06-12. Retrieved 2015-05-07.
- ↑ 7.0 7.1 "The Factory: Berlin's new five-story incubator to host SoundCloud and others". Venturevillage.eu. 2012-04-25. Retrieved 2015-05-07.
- ↑ 8.0 8.1 "Mozilla And SoundCloud In Berlin Startup Hub". Forbes.com. 2012-07-30. Retrieved 2015-05-07.
- ↑ 9.0 9.1 "Factory: Twitter zieht in Berlins coole neue Start-up-Fabrik - Berlin Aktuell - Startups - Berliner Morgenpost". Morgenpost.de. Retrieved 2015-05-07.
- ↑ 10.0 10.1 "Zendesk moves into Berlin coworking space The Factory". Venturevillage.eu. 2013-06-19. Retrieved 2015-05-07.
- ↑ 11.0 11.1 "A Berlin hub powers Europe's coolest start-up scene - CNN.com". Edition.cnn.com. 2014-09-15. Retrieved 2015-05-07.
- ↑ "2014 Year in Review". Factoryberlin.com. Retrieved 2015-05-07.
- ↑ "Berlin's Startup Innovators Create A Factory To Call Their Own". TechCrunch.com. 2012-04-25. Retrieved 2015-06-10.
- ↑ "The campus for founders & innovators". Factoryberlin.com. Retrieved 2015-06-10.
- ↑ "Berlin's cyber start-ups get talent factory of their own | Video". Reuters.com. Retrieved 2015-05-07.
- ↑ "MERGERS & ACQUISITIONSINVESTMENT BANKINGPRIVATE EQUITYHEDGE FUNDSI.P.O./OFFERINGSVENTURE CAPITALLEGAL/REGULATORY Technology Start-Ups Take Root in Berlin". The New York Times. Retrieved 2015-05-07.
- ↑ Farrow, Boyd (2014-06-11). "A Startup "Factory" That Straddles The Berlin Wall Is Twitter's New Home In Germany | Fast Company | Business + Innovation". Fastcompany.com. Retrieved 2015-05-07.
- ↑ Von Christina CassalaFreitag (2014-06-13). "Factory Berlin will Herzstück der Berliner Start-up Szene werden". Deutsche-startups.de. Retrieved 2015-06-10.
- ↑ "The Berlin Wall in the cold war and now - interactive | Art and design". Theguardian.com. Retrieved 2015-06-10.
- ↑ "Berlin celebrating 25th anniversary of the fall of the Wall | News | DW.DE | 09.11.2014". DW.DE. 2015-05-28. Retrieved 2015-06-10.
- ↑ "The Factory Berlin / Julian Breinersdorfer Architecture". archdaily.com. Retrieved 2014-08-13.
- ↑ "Pirate Summit meets Geeks on a Plane in Berlin - Geek on Plancast". Plancast.com. 2012-09-29. Retrieved 2015-06-10.
- ↑ "Win 2 Tickets to the Geeks on a Plane at the Factory! - Silicon Allee News". News.siliconallee.com. Retrieved 2015-06-10.
- ↑ "Geeks On A Plane land in Berlin on 29th September 2012". Adelinapeltea.com. 2012-09-24. Retrieved 2015-06-10.
- ↑ Magdalena Räth (2013-06-21). "Berlin Innovation ConSensus: Konzerne suchen Innovation bei Factory | Gründerszene". Gruenderszene.de. Retrieved 2015-06-10.
- ↑ "Berlin Innovation ConSensus – Factory teams up with Deutsche Bank, Google and Shell to encourage entrepreneurship in Germany". Venturevillage.eu. 2013-06-20. Retrieved 2015-06-10.
- ↑ "Factory Berlin - Timeline Photos". Facebook.com. 2014-04-28. Retrieved 2015-06-10.
- ↑ von Nikolaus Röttger und Joachim Hentschel. "Eric Schmidt im Interview über deutsche Startups und Innovationen | WIRED Germany". Wired.de. Retrieved 2015-05-07.
- ↑ "Factory Opening: Eric Schmidt". YouTube.com. 2014-06-18. Retrieved 2015-05-07.
- ↑ "Berlin's Factory Opens; Eric Schmidt Delivers Keynote Speech". Venturevillage.eu. 2014-06-12. Retrieved 2015-05-07.
- ↑ "Accel Partners is coming to town and here is how you meet them". Venturevillage.eu. 2014-07-09. Retrieved 2015-06-10.
- ↑ "Factory Berlin - During the month of August HacKidemia..." Facebook.com. 2014-09-22. Retrieved 2015-06-10.
- ↑ "MakerCamp Berlin @Factory". YouTube.com. 1945-05-14. Retrieved 2015-06-10.
- ↑ "Mission — HacKIDemia". Hackidemia.com. Retrieved 2015-06-10.
- ↑ "International Design Thinking Week: Studenten vernetzen Start-ups in Gemeinschaftsbüros - Hasso-Plattner-Institut - Hasso-Plattner-Institut". Hpi.de. Retrieved 2015-06-10.
- ↑ "Ambassador Emerson visits The Factory - the newest startup incubator in Berlin | Flickr - Photo Sharing!". Flickr.com. 2014-10-02. Retrieved 2015-06-10.
- ↑ "Google Launchpad Berlin: Meet the German startup ecosystem". YouTube.com. 2014-11-24. Retrieved 2015-06-10.
- ↑ "HiRus – Helden im Ruhestand: Gewinner der Gründer-Garage 2014! - Gründen-Live". Gruenden-live.de. Retrieved 2015-06-10.
- ↑ "Gründen-Live". Gruenden-live.de. Retrieved 2015-06-10.
- ↑ "Gründer-Garage 2014". BerlinOnline.de. Retrieved 2015-06-10.
- ↑ "Audi Sharedfleet Launch". Facebook.com. 2014-11-11. Retrieved 2015-06-10.
- ↑ "Audi shared fleet". Audisharedfleet.de. 2015-05-28. Retrieved 2015-06-10.
- ↑ "The intelligent car fleet: "Audi shared fleet" takes on the German capital • Audi MediaCenter". Audi-mediaservices.com. Retrieved 2015-06-10.
- ↑ "Edition F". Editionf.com. Retrieved 2015-06-10.
- ↑ oder (2015-05-28). "Edition F bestimmt die 25 Frauen der digitalen Zukunft". Rp-online.de. Retrieved 2015-06-10.
- ↑ "studio TIM RAUE". Factoryberlin.com. Retrieved 2015-06-10.
- ↑ "Exklusiv: Tim Raue eröffnet sein viertes Restaurant in Berlin - Lifestyle - Berliner Morgenpost". Morgenpost.de. 2015-06-04. Retrieved 2015-06-10.
- ↑ Matthaes Verlag. "Studio Tim Raue geht an den Start - Allgemeine Hotel- und Gastronomie-Zeitung (AHGZ) - 09.01.2015". Ahgz.de. Retrieved 2015-06-10.
- ↑ "Tim Raue Studio tim raue eröffnet - Gourmetwelten - Das Genussportal". Nikos-weinwelten.de. 2010-08-02. Retrieved 2015-06-10.
- ↑ "Da waren's plötzlich vier - Nachrichten Print - WELT KOMPAKT - Berlin - DIE WELT". Welt.de. Retrieved 2015-06-10.
- ↑ Alex Hofmann; Keine Kommentare. "Rock it Biz will den Gründergeist in die Schulen bringen | Gründerszene". Gruenderszene.de. Retrieved 2015-06-10.
- ↑ "Rock It Biz". Rockitbiz.org. 2013-01-18. Retrieved 2015-06-10.
- ↑ "Startup Europe Summit In Berlin To Feature Key Players (And Us)". TechCrunch.com. 2015-02-03. Retrieved 2015-05-07.
- ↑ "Neelie Kroes appointed Special Envoy for startups | News item". Government.nl. 2014-12-08. Retrieved 2015-05-07.
- ↑ "Schedule". Startupeuropesummit.com. Retrieved 2015-05-07.
- ↑ "Startup Europe Summit 2015". Facebook.com. 2015-02-18. Retrieved 2015-05-07.
- ↑ "Ministerpräsident Stefan Löfven in Berlin". SwedenAbroad.com. 2015-02-26. Retrieved 2015-06-10.
- ↑ "Prime Minister Stefan Löfven to meet German Chancellor Angela Merkel". Government.se. Retrieved 2015-06-10.
- ↑ "The campus for founders & innovators". Factoryberlin.com. Retrieved 2015-06-10.
- ↑ "Isa Sonnenfeld on Twitter: "So many fantastic women & men at our first @TwitterWomen dinner in Berlin. The buzz in the rooms is..wow!". Twitter.com. 2015-02-25. Retrieved 2015-06-10.
- ↑ 61.0 61.1 "Berlin Garage | Garages Powered by GE". Gegarages.com. 2015-03-28. Retrieved 2015-06-10.
- ↑ "GE Garages Brought 3D Printing to Berlin". 3dprintingindustry.com. 2015-04-01. Retrieved 2015-06-10.
- ↑ "Our residents". Retrieved 31 October 2015.
- ↑ "Factory Goes International". Retrieved 22 October 2015.
- ↑ "Factory raises another €1M to go up against the WeWorks of the world". Retrieved 14 April 2017.
External links[edit]
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