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Matt Hermer

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Matt Hermer is a British entrepreneur, founder and CEO of the Ignite Group, a London-based company with a portfolio of bars, clubs, and restaurants.

Matt Hermer is the youngest of the four children of Julius Hermer, a lawyer and former Lord Mayor of Cardiff.[1] Hermer graduated from the University of Reading.[1]

After a decade working in the finance industry, Hermer bought his local bar on Walton Street, renaming it Eclipse, and entered the Food & Beverage industry, founding the Ignite Group.[1] In 2002, following a roll-out of a number of Eclipse cocktail bars in West London, Ignite Group opened Boujis, the group’s flagship boutique nightclub. Hermer steered Ignite Group into the culinary sector, expanding the F&B portfolio with a chain of Bumpkin restaurants.[citation needed]

In 2009 Ignite opened an Eclipse outlet in the Barcelona W Hotel, Starwood’s luxury boutique lifestyle brand, and in February 2011, launched Wyld, a VIP nightclub, W Lounge, and a VIP screening room in the W Hotel Leicester Square.[2] In October 2012 he opened Boujis in Hong Kong[3]and in November 2013 Boujis Barcelona. Last year, Matt also opened the doors to Bumpkin Chelsea in June.

In 2013 Hermer became non-executive Chairman of La Bottega, an Italian delicatessen chain based in London.[4]

Matt Hermer was named "Restaurateur of the Year" in 2008 at Tatler's Annual Award Ceremony,[5] and the Evening Standard listed Hermer among London socialites in 2008 and 2009.[6][7]

Matt lives in Chelsea, London, with his wife, Marissa Hermer, and their two children.[8]

References[edit]

  1. 1.0 1.1 1.2 "Matt Hermer | Ignite". Ignite-group.com. Retrieved 2014-02-02.
  2. "W London Leicester Square | Hotel in Leicester Square | Best Rates Guaranteed". Wlondon.co.uk. 2013-12-31. Retrieved 2014-01-06.
  3. "Boujis to boost British exports to the Chinese - Diary - News - London Evening Standard". Standard.co.uk. 2012-05-31. Retrieved 2014-01-06.
  4. Matthew Goodman (2013-08-11). "Tycoons dine out at La Bottega". The Sunday Times. Retrieved 2014-01-06.
  5. "Scott's, Le Cafe Angalis Triumph in Tatler's Restaurant Awards". Bloomberg.com. 22 January 2008. Retrieved 2009-02-02.
  6. "Social London". ES Magazine. 2 October 2008. Retrieved 2 February 2009.
  7. "The One Thousand - Night owls". ES Magazine. 5 November 2009. Retrieved 16 December 2013.
  8. "Matt Hermer". Tatler. Retrieved 2014-01-06.

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