Alhaji Popping
| Alhaji Popping | |
|---|---|
| Born | Oluwatobi Mohammed |
| 🏳️ Nationality |  Nigeria |
| 🎓 Alma mater | University of Ilorin[1] |
| 💼 Occupation |
|
| 📆 Years active | 2013–present |
| Known for |
|
| Title | COO of The Plug |
| 🌐 Website | www |
Tobi Mohammed (fondly called: Alhaji Popping[2]) is a Nigerian event promoter and talent manager. He is the founder of The Block Party Series, and TopBoy Entertainment. In 2022, following the merger between his imprint, TopBoy Entertainment, a service-based agency, and The Plug, a 360-entertainment company, Tobi was named Managing Partner and Chief Operating Officer of The Plug.[3]
Career
Tobi Mohammed[4] began his career at a renowned technology company known as Softcom,[5] where he created tools that help solve problems within the eco-system on digital payment and transfers. His career in the fin-tech industry took a turn as Softcom promoted him to the marketing department as Vice President, making him more accessible to the public.[5] In 2013, he founded a talent agency known as TopBoy Entertainment and began his career as a talent manager, event promoter, A&R, and record label executive.
As a talent manager, he managed the careers of Terry Apala, Ajebutter22, Ayo Jay, and Rayce. He currently manages the following artistes including; Sess The PRBLM Kid, BOJ, Victony, and Bella Shmurda. In 2018, he founded The Block Party Series, which consists of the Mainland BlockParty, Capital BlockParty, and the Island BlockParty. As a show coordinator and manager, he produced the following shows, Mayor of Lagos Concert, Buju’s Space, Falz Experience, Our Homecoming, and Nativeland.
In 2020, he spoke at Social Media Week Lagos.[6] In the same year, he served as an executive producer on Victony's debut single "Space & Time",[7] and Victony's debut EP Saturn, presented by Mainland BlockParty.[8] He also served as an executive producer, and A&R on Sess The PRBLM Kid's debut extended play Spotlight,[9] and executively produced Mainland BlockParty studio album Confluence Project.[10] On 13 September 2022, Tobi’s imprint TopBoy formalised a merger between Asa Asika, and Bizzle Osikoya’s imprint The Plug.[3]
He has helped launch the careers of many famous Nigerian musicians including Falz, Adekunle Gold, Reminisce, Teezee, and Victony.
Accolades and recognitions
In 2019, Tobi won the Afrobeats Live and Award for Afrobeats Power Players of the Year.[11] In the following year, he lost the Scream All Youth Award for Entertainment / Media Personality to Slimcase manager Dami Adenuga. On 24 December 2022, TurnTable Power List named him as one of the Music Executives In Nigeria, on its year-review.[12]
References
- ↑ Reporter, Our (28 August 2022). "My journey to becoming a successful entrepreneur — Tobi Mohammed". Tribune Online. Retrieved 28 May 2023.
- ↑ Overo, Naomi (22 September 2022). "Obasanjo's Internet – Tobi 'Alhaji Popping' Mohammed". The Culture Custodian. Retrieved 28 May 2023.
- ↑ 3.0 3.1 "The Plug, TopBoy Entertainment Formalise Merger, Announce Mohammed as Managing Partner – THISDAYLIVE". www.thisdaylive.com. Retrieved 28 May 2023.
- ↑ Reporter, Our (28 August 2022). "My journey to becoming a successful entrepreneur — Tobi Mohammed". Tribune Online. Retrieved 28 May 2023.
- ↑ 5.0 5.1 "Oluwatobi Mohammed: The Young Entertainment Disruptor – THISDAYLIVE". www.thisdaylive.com. Retrieved 28 May 2023.
- ↑ "TOBI MOHAMMED's schedule for Social Media Week Lagos 2020". socialmediaweeklagos2020.sched.com. Retrieved 28 May 2023.
- ↑ "Check Out Victony's New Single "Space & Time"". NotjustOk. 8 August 2020. Retrieved 28 May 2023.
- ↑ "STREAM "Saturn" EP by Victony x MainlandBlockParty". NotjustOk. 2 September 2020. Retrieved 28 May 2023.
- ↑ "SESS' star-studded EP "Spotlight" features Simi, Teni, Adekunle Gold & more". BellaNaija. 5 November 2021. Retrieved 28 May 2023.
- ↑ "Joeboy, LadiPoe, Sess, Naeto C and more feature on MainlandBlockParty's, 'Confluence Project Vol. 1'". Pulse Nigeria. 2 April 2021. Retrieved 7 June 2023.
- ↑ "Afrobeats Power Players 2019 Live & Award - Full List". NotjustOk. 7 July 2020. Retrieved 28 May 2023.
- ↑ "TurnTable Power List 2021". 24 December 2021. Archived from the original on 2021-12-24. Retrieved 7 June 2023.
External links
Data from Wikidata
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