Graymatics
Private | |
ISIN | 🆔 |
Industry | Multimedia services |
Founded 📆 | 4555 Great America Parkway 3rd Floor, Santa Clara, California, United States (2010 ) |
Founder 👔 | Abhijit Shanbhag |
Headquarters 🏙️ | , , |
Area served 🗺️ | Worldwide |
Key people |
|
Products 📟 | ContextConnect, ImageAssurance, TubeScan, InterestInsights, AddYield |
Members | |
Number of employees | |
🌐 Website | www |
📇 Address | |
📞 telephone | |
Graymatics is a cognitive media processing company based in Santa Clara, California, United States and in Singapore.[1][2] The company is most well known for its digital video analysis and image-recognition technology, a platform capable of identifying the brands of products within images or video content.[3][4] Citrix Systems was the initial investor in Graymatics, providing financial backing through its investment group, the Citrix Startup Accelerator.[1][3] Graymatics has offices in Santa Clara, California and Singapore.[2]
History[edit]
Aware of the untapped market potential of online video content, Abhijit Shanbhag founded Graymatics in 2010.[4][5] While still in stealth mode, the Citrix Startup Accelerator invested in Graymatics.[3][6][7] In addition to the backing from Citrix, Graymatics also counts the office of Singapore’s Prime Minister among its investors.[2][4][5]
Products & services[edit]
Graymatics offers a suite of products that implement its video analysis and image recognition technology.[4] The company’s core product is ContextConnect, an automated, cloud-based technology that identifies and analyzes products within available visual content and provides users with brand and purchasing information.[3][4][8] The ContextConnect technology works by identifying and matching relevant visual information with content from its database of scanned images from the Web.[2][4] Once a product has been identified and tagged within the visual field, the user is provided with a link to an appropriate online retailer from which the product may be purchased.[4]
Graymatics also offers ImageAssurance, TubeScan, and InterestInsights.[2] ImageAssurance is designed to recognize objectionable content such as nudity or violence.[2] TubeScan allows content publishers to extract data from videos viewed online.[2] InterestInsights provides a publisher with a platform to create viewer profiles.[2]
Awards & Recognition[edit]
Graymatics won the Techventure 2012 award for Rising Star Innovator.[9]
References[edit]
- ↑ 1.0 1.1 "Exhibitors - Graymatics". ad:tech. Archived from the original on October 22, 2012. Retrieved January 29, 2013. Unknown parameter
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ignored (help) - ↑ 2.0 2.1 2.2 2.3 2.4 2.5 2.6 2.7 Wilson Chua (November 29, 2012). "Graymatics aims to give Google's Artificial Brain a run for its money". Sgentrepreneurs. Retrieved January 29, 2013.
- ↑ 3.0 3.1 3.2 3.3 "Citrix Accelerates Cloud Video Innovation With Graymatics Investment". The Street. June 30, 2011. Archived from the original on 2015-04-03. Retrieved January 29, 2013. Unknown parameter
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ignored (help) - ↑ 4.0 4.1 4.2 4.3 4.4 4.5 4.6 Jessica Leber (October 8, 2012). "Where'd You Get That Cool Shirt? This Software Knows". MIT Technology Review. Retrieved January 29, 2013.
- ↑ 5.0 5.1 "Graymatics Company Profile". Venture Deal. Retrieved January 29, 2013.
- ↑ "Citrix invests in Graymatics for cloud video technology". Silicon Valley Business Journal. June 30, 2011. Retrieved January 29, 2013.
- ↑ Robin Wauters (June 30, 2011). "Citrix Makes Strategic Investments In Graymatics And Gizmox". TechCrunch. Retrieved January 30, 2013.
- ↑ Destiny Bennett (October 18, 2012). "Graymatics recognizes products in pictures, videos, is a retailer's dream". AGBeat. Retrieved January 30, 2013.
- ↑ James Mawson (October 21, 2012). "Singapore's siren call". Global Corporate Venturing. Retrieved January 30, 2013.
External links[edit]
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